Prediction of success factors of FMCG commercials using signal processing and machine learning algorithms

Prediction of success factors of FMCG commercials using signal processing and machine learning algorithms

This thesis is submitted in partial fulfillment of the requirements for the degree of Bachelor of Science in Computer Science and Engineering, 2021.

Bibliografische gegevens
Hoofdauteurs:	Saquib, Nazmus, Mithun, Kaniz Fatema, Tasnim, Jarin, Sen, Pushpol
Andere auteurs:	Parvez, Mohammad Zavid
Formaat:	Thesis
Taal:	English
Gepubliceerd in:	Brac University 2021
Onderwerpen:	EEG Advertisement FMCG Emotion Purchase Behaviour Signal processing
Online toegang:	http://hdl.handle.net/10361/14980

Gelijkaardige items

Factor analysis of ad liking and prediction of purchase intent through emotionomics
door: Toma, Syeda Tanzina Farhin, et al.
Gepubliceerd in: (2020)

A Savlon’s report analyzing the effect of promotional strategies on consumer purchasing behaviour
door: Ahmed, Tamjid
Gepubliceerd in: (2024)

Multiclass emotion classification by using Spectrogram image analysis: A CNN-XGBoost fusion approach
door: Esha, Ishraq Ahmed, et al.
Gepubliceerd in: (2023)

Exploring factors contributing to limited adoption of artificial intelligence in recruitment within FMCG Industry in Bangladesh
door: Afza, Omar Md.
Gepubliceerd in: (2024)

Exploring cognitive load and emotional states for the visually impaired
door: Afroz, Sharmin, et al.
Gepubliceerd in: (2019)

Trade offer crisis: a case study on trade offer crisis of Square Toiletries Ltd which is handled by Square
door: Fatema, Kaniz
Gepubliceerd in: (2018)

Supply chain practices on FMCG products of New Zealand Dairy Products Bangladesh Ltd.
door: Chowdhury, Md. Tarik
Gepubliceerd in: (2017)

Emotion detection using EEG signals
door: Hossain, Mohammad Adnan
Gepubliceerd in: (2021)

How local FMCG’s are transforming their trade marketing strategy with the power of digital marketing provided by TEN’s 360
door: Lodi, Adib Bin Samsad
Gepubliceerd in: (2024)

The effectiveness of an FMCG Company’s employer branding practices: Can social media be used to generate better hires?
door: Tanha, Esha Alam
Gepubliceerd in: (2023)

Electroencephalogram based Emotion Recognition with Graph Convolutional Network Model
door: Islam, Md. Tahmidul, et al.
Gepubliceerd in: (2023)

Behavioral Ecology

Behavioral Ecology

How television commercials are made
door: Islam, Md. Nazmul
Gepubliceerd in: (2014)

Prediction of Epileptic Seizure onset based on EEG signals and learning approaches
door: Nazim, Tausif, et al.
Gepubliceerd in: (2021)

Effectiveness of Facebook advertising for marketing promotions and its influence on consumer
door: Ahona, Annan Masum
Gepubliceerd in: (2024)

Emotional intelligence : why it can matter more than IQ /
door: Goleman, Daniel
Gepubliceerd in: (1996)

Ornithology

Integration of supply chain management and marketing management: A case study on FMCG products under Nestle Bangladesh
door: Samdani, Syed Zarif
Gepubliceerd in: (2020)

Mating Males
door: Tim Glover
Gepubliceerd in: (2012)

Detection and prediction of epileptic seizure using different machine learning classifiers
door: Crystal, Afnan Ahmed, et al.
Gepubliceerd in: (2023)

Emotion recognition using EEG signal and deep learning approach
door: Islam, Sayedi Hassan Bin, et al.
Gepubliceerd in: (2019)

Letter of credit transmission process of Nestlé Bangladesh limited and various factors affecting it
door: Ali, Tannaz Tasnuva
Gepubliceerd in: (2017)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
door: Saquib, Mohammad Nazmus
Gepubliceerd in: (2024)

Emotional discipline : the power to choose how you feel : 5 life changing steps to feeling better every day /
door: Manz, Charles C.
Gepubliceerd in: (2003)

Factors affecting customer purchase decision of Transom electronic product
door: Gazi, Salauddin
Gepubliceerd in: (2017)

Spider Behaviour
door: Edited by Marie Elisabeth Herberstein
Gepubliceerd in: (2012)

Nerve Cells and Animal Behaviour
door: Peter Simmons, David Young
Gepubliceerd in: (2012)

Emotional intelligence /
door: Goleman, Daniel
Gepubliceerd in: (1995)

Emotion in interaction
door: Peräkylä, Anssi

Predicting labour unrest though the lenses of theory of planned behevior : cases from BEPZA
door: Ghosh, Suntu Kumar, et al.
Gepubliceerd in: (2011)

Overview on consumer satisfaction of ACI Aerosol
door: Islam, Sakib Salimul
Gepubliceerd in: (2018)

Play, Playfulness, Creativity and Innovation
door: Patrick Bateson, Paul Martin
Gepubliceerd in: (2013)

Social Behaviour
door: Edited by Tamás Székely, Allen J. Moore, Jan Komdeur
Gepubliceerd in: (2012)

Whale-watching
door: Edited by James Higham, Lars Bejder, Rob Williams
Gepubliceerd in: (2014)

The Social Life of Greylag Geese
door: Edited by Isabella B. R. Scheiber, Brigitte M. Weiß, Josef Hemetsberger, Kurt Kotrschal
Gepubliceerd in: (2013)

Societies of Wolves and Free-ranging Dogs
door: Stephen Spotte
Gepubliceerd in: (2012)

Digital transformations in logistics operations: challenges and enables in fast moving consumer goods (FMCG) sector in Bangladesh
door: Hossain, Mohammed Imam
Gepubliceerd in: (2024)