Prediction of success factors of FMCG commercials using signal processing and machine learning algorithms

Prediction of success factors of FMCG commercials using signal processing and machine learning algorithms

This thesis is submitted in partial fulfillment of the requirements for the degree of Bachelor of Science in Computer Science and Engineering, 2021.

Bibliografiske detaljer
Main Authors:	Saquib, Nazmus, Mithun, Kaniz Fatema, Tasnim, Jarin, Sen, Pushpol
Andre forfattere:	Parvez, Mohammad Zavid
Format:	Thesis
Sprog:	English
Udgivet:	Brac University 2021
Fag:	EEG Advertisement FMCG Emotion Purchase Behaviour Signal processing
Online adgang:	http://hdl.handle.net/10361/14980

Lignende værker

Factor analysis of ad liking and prediction of purchase intent through emotionomics
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A Savlon’s report analyzing the effect of promotional strategies on consumer purchasing behaviour
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Multiclass emotion classification by using Spectrogram image analysis: A CNN-XGBoost fusion approach
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Exploring factors contributing to limited adoption of artificial intelligence in recruitment within FMCG Industry in Bangladesh
af: Afza, Omar Md.
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Exploring cognitive load and emotional states for the visually impaired
af: Afroz, Sharmin, et al.
Udgivet: (2019)

Trade offer crisis: a case study on trade offer crisis of Square Toiletries Ltd which is handled by Square
af: Fatema, Kaniz
Udgivet: (2018)

Supply chain practices on FMCG products of New Zealand Dairy Products Bangladesh Ltd.
af: Chowdhury, Md. Tarik
Udgivet: (2017)

Emotion detection using EEG signals
af: Hossain, Mohammad Adnan
Udgivet: (2021)

How local FMCG’s are transforming their trade marketing strategy with the power of digital marketing provided by TEN’s 360
af: Lodi, Adib Bin Samsad
Udgivet: (2024)

The effectiveness of an FMCG Company’s employer branding practices: Can social media be used to generate better hires?
af: Tanha, Esha Alam
Udgivet: (2023)

Electroencephalogram based Emotion Recognition with Graph Convolutional Network Model
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Behavioral Ecology

Behavioral Ecology

How television commercials are made
af: Islam, Md. Nazmul
Udgivet: (2014)

Prediction of Epileptic Seizure onset based on EEG signals and learning approaches
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Effectiveness of Facebook advertising for marketing promotions and its influence on consumer
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Emotional intelligence : why it can matter more than IQ /
af: Goleman, Daniel
Udgivet: (1996)

Ornithology

Integration of supply chain management and marketing management: A case study on FMCG products under Nestle Bangladesh
af: Samdani, Syed Zarif
Udgivet: (2020)

Mating Males
af: Tim Glover
Udgivet: (2012)

Detection and prediction of epileptic seizure using different machine learning classifiers
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Udgivet: (2023)

Emotion recognition using EEG signal and deep learning approach
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Udgivet: (2019)

Letter of credit transmission process of Nestlé Bangladesh limited and various factors affecting it
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Udgivet: (2017)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
af: Saquib, Mohammad Nazmus
Udgivet: (2024)

Emotional discipline : the power to choose how you feel : 5 life changing steps to feeling better every day /
af: Manz, Charles C.
Udgivet: (2003)

Factors affecting customer purchase decision of Transom electronic product
af: Gazi, Salauddin
Udgivet: (2017)

Spider Behaviour
af: Edited by Marie Elisabeth Herberstein
Udgivet: (2012)

Nerve Cells and Animal Behaviour
af: Peter Simmons, David Young
Udgivet: (2012)

Emotional intelligence /
af: Goleman, Daniel
Udgivet: (1995)

Emotion in interaction
af: Peräkylä, Anssi

Predicting labour unrest though the lenses of theory of planned behevior : cases from BEPZA
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Udgivet: (2011)

Overview on consumer satisfaction of ACI Aerosol
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Play, Playfulness, Creativity and Innovation
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Udgivet: (2013)

Social Behaviour
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Whale-watching
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The Social Life of Greylag Geese
af: Edited by Isabella B. R. Scheiber, Brigitte M. Weiß, Josef Hemetsberger, Kurt Kotrschal
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Societies of Wolves and Free-ranging Dogs
af: Stephen Spotte
Udgivet: (2012)

Digital transformations in logistics operations: challenges and enables in fast moving consumer goods (FMCG) sector in Bangladesh
af: Hossain, Mohammed Imam
Udgivet: (2024)