Change in audience engagement behavior of transformation media trust due to the emergence of social media platforms

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020.

Chi tiết về thư mục
Tác giả chính: Sajjan, Timothy
Tác giả khác: Zaman, Raisa Tasneem
Định dạng: Internship report
Ngôn ngữ:English
Được phát hành: Brac University 2021
Những chủ đề:
Truy cập trực tuyến:http://hdl.handle.net/10361/14950
id 10361-14950
record_format dspace
spelling 10361-149502021-08-08T21:01:22Z Change in audience engagement behavior of transformation media trust due to the emergence of social media platforms Sajjan, Timothy Zaman, Raisa Tasneem Brac Business School, Brac University Transformation Media Trust (TMT) Social media Social marketing Internet marketing This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020. Cataloged from PDF version of internship report. Includes bibliographical references (page 31) This report is based on the learning accomplished on a period of over 3 months with a reputable organization, Transformation media Trust. Transformation Media Trust (TMT) is a non-profitable, Non-governmental, Non-Political and Charitable media organization. The organization started with a goal to see the youngsters with hope and a future for their life, so that they will become righteous influencers of their society. As a media organization, a variety of programs is being offered for the target audience. The organization has both digital and the traditional platform for to targeted audience to be connected with. As the world is changing every day, and keeping pace to that social media emerged to bring both positive and negative changes. This report was prepared to show the massive change in audience engagement due to the emergence of new social media platforms. Working on this report helped me to achieve goals and experience, which benefited me for the application of my academic knowledge about marketing and testing that in the real field of work. Going through the report will help to understand the new opportunities created by the social Medias and how the new opportunities are helping organizations to grow and reach many more lives and impacting to change of the society. After going through the report, you will be able to understand the importance of social media platforms’ contribution to bring a positive change for the greater good of the society. Timothy Sajjan B. Business Administration 2021-08-08T11:13:58Z 2021-08-08T11:13:58Z 2020 2020-09 Internship report ID 15304014 http://hdl.handle.net/10361/14950 en Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 39 pages application/pdf Brac University
institution Brac University
collection Institutional Repository
language English
topic Transformation Media Trust (TMT)
Social media
Social marketing
Internet marketing
spellingShingle Transformation Media Trust (TMT)
Social media
Social marketing
Internet marketing
Sajjan, Timothy
Change in audience engagement behavior of transformation media trust due to the emergence of social media platforms
description This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020.
author2 Zaman, Raisa Tasneem
author_facet Zaman, Raisa Tasneem
Sajjan, Timothy
format Internship report
author Sajjan, Timothy
author_sort Sajjan, Timothy
title Change in audience engagement behavior of transformation media trust due to the emergence of social media platforms
title_short Change in audience engagement behavior of transformation media trust due to the emergence of social media platforms
title_full Change in audience engagement behavior of transformation media trust due to the emergence of social media platforms
title_fullStr Change in audience engagement behavior of transformation media trust due to the emergence of social media platforms
title_full_unstemmed Change in audience engagement behavior of transformation media trust due to the emergence of social media platforms
title_sort change in audience engagement behavior of transformation media trust due to the emergence of social media platforms
publisher Brac University
publishDate 2021
url http://hdl.handle.net/10361/14950
work_keys_str_mv AT sajjantimothy changeinaudienceengagementbehavioroftransformationmediatrustduetotheemergenceofsocialmediaplatforms
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