How Digital Marketing impacts in Advertising Agency over regular marketing: A perspective on SkyWalk Solutions Advertising Agency
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.
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| פורמט: | Internship report |
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BRAC University
2021
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| גישה מקוונת: | http://hdl.handle.net/10361/14523 |
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10361-145232021-06-10T21:01:22Z How Digital Marketing impacts in Advertising Agency over regular marketing: A perspective on SkyWalk Solutions Advertising Agency Iqbal, MD Saif Chowdhury, Hasan Maksud Brac Business School, Brac University Digital Marketing Advertising Agency SkyWalk Solutions Advertising Agency This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021. Cataloged from PDF version of internship report. Includes bibliographical references (page 13) I have completed my internship at SkyWalk Solutions. I have joined as an intern in Media and Strategy Department. In this report I have wrote about my experience in SkyWalk Solutions, particularly in media buying, making pitch, company research, Ad’s report making etc. I got the opportunity to work with different local and multinational companies like Bashundhara Group, Bombay Twist, Asian Paints, EnergyPac, Aakash Group BD, Toggy World etc. and also analyzed the role of Digital Marketing Communications from old traditional marketing for these clients. In 2016, SkyWalk Solutions started their journey in the market and since then they are handling their clients so professionally. In this report, I have also included their client list that they are handling. Then I discussed about the projects on Digital marketing communication roles over old traditional marketing. The main purpose of the project is to understand that digital marketing is now booming rather than old traditional marketing and its proven. This report will give the actual view of the market. This report will make a clear statement that clients and agencies have to be more professional as well as clients have to understand about the opportunity of digital marketing and their business growth. MD Saif Iqbal B. Business Administration 2021-06-10T08:11:55Z 2021-06-10T08:11:55Z 2021 2021-01 Internship report ID: 15304095 http://hdl.handle.net/10361/14523 en_US Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 16 pages application/pdf BRAC University |
| institution |
Brac University |
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Institutional Repository |
| language |
en_US |
| topic |
Digital Marketing Advertising Agency SkyWalk Solutions Advertising Agency |
| spellingShingle |
Digital Marketing Advertising Agency SkyWalk Solutions Advertising Agency Iqbal, MD Saif How Digital Marketing impacts in Advertising Agency over regular marketing: A perspective on SkyWalk Solutions Advertising Agency |
| description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021. |
| author2 |
Chowdhury, Hasan Maksud |
| author_facet |
Chowdhury, Hasan Maksud Iqbal, MD Saif |
| format |
Internship report |
| author |
Iqbal, MD Saif |
| author_sort |
Iqbal, MD Saif |
| title |
How Digital Marketing impacts in Advertising Agency over regular marketing: A perspective on SkyWalk Solutions Advertising Agency |
| title_short |
How Digital Marketing impacts in Advertising Agency over regular marketing: A perspective on SkyWalk Solutions Advertising Agency |
| title_full |
How Digital Marketing impacts in Advertising Agency over regular marketing: A perspective on SkyWalk Solutions Advertising Agency |
| title_fullStr |
How Digital Marketing impacts in Advertising Agency over regular marketing: A perspective on SkyWalk Solutions Advertising Agency |
| title_full_unstemmed |
How Digital Marketing impacts in Advertising Agency over regular marketing: A perspective on SkyWalk Solutions Advertising Agency |
| title_sort |
how digital marketing impacts in advertising agency over regular marketing: a perspective on skywalk solutions advertising agency |
| publisher |
BRAC University |
| publishDate |
2021 |
| url |
http://hdl.handle.net/10361/14523 |
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