Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020.
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Brac University
2021
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גישה מקוונת: | http://hdl.handle.net/10361/14507 |
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10361-145072021-06-08T21:01:19Z Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch Nuzhat, Ramisa Haq, Mahmudul Brac Business School, Brac University Customer satisfaction Service quality SERVQUAL Model Banking Industry This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020. Cataloged from PDF version of internship report. Includes bibliographical references (page 49) As per the degree requirement for BRAC Business School, I took part in internship program where I got to apply my academic concepts into practical world. While being at work and studying, researching and compiling this report, I came to understand various theories regarding significance of customer satisfaction of service quality in the banking industry. This report explores on measuring customer satisfaction of Southeast Bank Limited, Banglamotor Branch where I was appointed as an intern. My main tasks at hand were General Banking activities which enabled me to deal with customers on a day to day basis and gain valuable and interesting insights to provide on this report. Through cultivating innovations, Southeast Bank Limited envisions business to thrive, ensure economic growth and ultimately serve people with premier banking service. The first chapter of this report comprises introduction of the report that outlines the basic parts. The second chapter discusses some valuable research papers in the topic of customer satisfaction and its significance in banking sector. Necessary information on the organization is provided on the third chapter. Chapter four encompasses my overall internship experience and learning’s. Product and service offers are discussed on chapter five. The final part of the report consists of the analysis, findings and recommendations for this branch regarding the service quality and customer’s perception. Undoubtedly, customer satisfaction has become the core criteria in judging the performance of a bank among its competitors. I believe the insights taken from this report will be helpful for the bank policy makers in taking meaningful actions toward enhancing customer satisfaction with the service quality of this branch. Ramisa Nuzhat B. Business Administration 2021-06-08T06:47:40Z 2021-06-08T06:47:40Z 2020 2020-09 Internship report ID: 16104065 http://hdl.handle.net/10361/14507 en_US Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 52 Pages application/pdf Brac University |
institution |
Brac University |
collection |
Institutional Repository |
language |
en_US |
topic |
Customer satisfaction Service quality SERVQUAL Model Banking Industry |
spellingShingle |
Customer satisfaction Service quality SERVQUAL Model Banking Industry Nuzhat, Ramisa Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch |
description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020. |
author2 |
Haq, Mahmudul |
author_facet |
Haq, Mahmudul Nuzhat, Ramisa |
format |
Internship report |
author |
Nuzhat, Ramisa |
author_sort |
Nuzhat, Ramisa |
title |
Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch |
title_short |
Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch |
title_full |
Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch |
title_fullStr |
Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch |
title_full_unstemmed |
Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch |
title_sort |
customer’s satisfaction on service quality of southeast bank ltd., banglamotor branch |
publisher |
Brac University |
publishDate |
2021 |
url |
http://hdl.handle.net/10361/14507 |
work_keys_str_mv |
AT nuzhatramisa customerssatisfactiononservicequalityofsoutheastbankltdbanglamotorbranch |
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1814309705733898240 |