Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020.

מידע ביבליוגרפי
מחבר ראשי: Nuzhat, Ramisa
מחברים אחרים: Haq, Mahmudul
פורמט: Internship report
שפה:en_US
יצא לאור: Brac University 2021
נושאים:
גישה מקוונת:http://hdl.handle.net/10361/14507
id 10361-14507
record_format dspace
spelling 10361-145072021-06-08T21:01:19Z Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch Nuzhat, Ramisa Haq, Mahmudul Brac Business School, Brac University Customer satisfaction Service quality SERVQUAL Model Banking Industry This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020. Cataloged from PDF version of internship report. Includes bibliographical references (page 49) As per the degree requirement for BRAC Business School, I took part in internship program where I got to apply my academic concepts into practical world. While being at work and studying, researching and compiling this report, I came to understand various theories regarding significance of customer satisfaction of service quality in the banking industry. This report explores on measuring customer satisfaction of Southeast Bank Limited, Banglamotor Branch where I was appointed as an intern. My main tasks at hand were General Banking activities which enabled me to deal with customers on a day to day basis and gain valuable and interesting insights to provide on this report. Through cultivating innovations, Southeast Bank Limited envisions business to thrive, ensure economic growth and ultimately serve people with premier banking service. The first chapter of this report comprises introduction of the report that outlines the basic parts. The second chapter discusses some valuable research papers in the topic of customer satisfaction and its significance in banking sector. Necessary information on the organization is provided on the third chapter. Chapter four encompasses my overall internship experience and learning’s. Product and service offers are discussed on chapter five. The final part of the report consists of the analysis, findings and recommendations for this branch regarding the service quality and customer’s perception. Undoubtedly, customer satisfaction has become the core criteria in judging the performance of a bank among its competitors. I believe the insights taken from this report will be helpful for the bank policy makers in taking meaningful actions toward enhancing customer satisfaction with the service quality of this branch. Ramisa Nuzhat B. Business Administration 2021-06-08T06:47:40Z 2021-06-08T06:47:40Z 2020 2020-09 Internship report ID: 16104065 http://hdl.handle.net/10361/14507 en_US Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 52 Pages application/pdf Brac University
institution Brac University
collection Institutional Repository
language en_US
topic Customer satisfaction
Service quality
SERVQUAL Model
Banking Industry
spellingShingle Customer satisfaction
Service quality
SERVQUAL Model
Banking Industry
Nuzhat, Ramisa
Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch
description This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020.
author2 Haq, Mahmudul
author_facet Haq, Mahmudul
Nuzhat, Ramisa
format Internship report
author Nuzhat, Ramisa
author_sort Nuzhat, Ramisa
title Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch
title_short Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch
title_full Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch
title_fullStr Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch
title_full_unstemmed Customer’s satisfaction on service quality of Southeast Bank Ltd., Banglamotor branch
title_sort customer’s satisfaction on service quality of southeast bank ltd., banglamotor branch
publisher Brac University
publishDate 2021
url http://hdl.handle.net/10361/14507
work_keys_str_mv AT nuzhatramisa customerssatisfactiononservicequalityofsoutheastbankltdbanglamotorbranch
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