Implementation of training and development program to improve customers’ satisfaction at Beximco Pharmaceuticals Ltd.
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020.
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Brac University
2021
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10361-144832021-06-06T21:01:20Z Implementation of training and development program to improve customers’ satisfaction at Beximco Pharmaceuticals Ltd. Tabassum, Anika Khan, Tanzin Brac Business School, Brac University Human assets Training and development Delivery assistants Learning Communication skills Customer satisfaction This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020. Cataloged from PDF version of internship report. Includes bibliographical references (page 74) Beximco Pharmaceuticals Ltd. (BPL) considers their delivery assistants as valuable human assets. Current training and development programs carried out for their delivery assistants are considered as one of the most significant investments BPL can make for their overall success at the depots. This initiative involves delivery assistants’ participation to acquire product specific knowledge, to develop effective communication skills and to go through learning experience that they would be able to use at the depots. Development process involves learning that will aid BPL and its delivery assistants in the future with their professional career. BPL prefers to call it ‘learning’ rather than ‘training’ program to emphasize the valuable point that delivery assistants’ active participation in such learning experience is considered as part of the developmental process which is broad-based and involve much more engagement than straightforward acquisition of material or technical skills. As a result, BPL has significantly reduced delivery assistant turnover, developed more credible delivery assistants and most importantly, enhanced BPL’s reputation and reported higher level of satisfaction and loyalty among the delivery assistants and customers. Anika Tabassum B. Business Administration 2021-06-06T05:26:07Z 2021-06-06T05:26:07Z 2020 2020-04 Internship report ID: 14304137 http://hdl.handle.net/10361/14483 en_US Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 78 Pages application/pdf Brac University |
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Brac University |
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Institutional Repository |
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en_US |
topic |
Human assets Training and development Delivery assistants Learning Communication skills Customer satisfaction |
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Human assets Training and development Delivery assistants Learning Communication skills Customer satisfaction Tabassum, Anika Implementation of training and development program to improve customers’ satisfaction at Beximco Pharmaceuticals Ltd. |
description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020. |
author2 |
Khan, Tanzin |
author_facet |
Khan, Tanzin Tabassum, Anika |
format |
Internship report |
author |
Tabassum, Anika |
author_sort |
Tabassum, Anika |
title |
Implementation of training and development program to improve customers’ satisfaction at Beximco Pharmaceuticals Ltd. |
title_short |
Implementation of training and development program to improve customers’ satisfaction at Beximco Pharmaceuticals Ltd. |
title_full |
Implementation of training and development program to improve customers’ satisfaction at Beximco Pharmaceuticals Ltd. |
title_fullStr |
Implementation of training and development program to improve customers’ satisfaction at Beximco Pharmaceuticals Ltd. |
title_full_unstemmed |
Implementation of training and development program to improve customers’ satisfaction at Beximco Pharmaceuticals Ltd. |
title_sort |
implementation of training and development program to improve customers’ satisfaction at beximco pharmaceuticals ltd. |
publisher |
Brac University |
publishDate |
2021 |
url |
http://hdl.handle.net/10361/14483 |
work_keys_str_mv |
AT tabassumanika implementationoftraininganddevelopmentprogramtoimprovecustomerssatisfactionatbeximcopharmaceuticalsltd |
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