Corporate account retention strategies of corporate account managers of Banglalink Digital Communications Limited
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020.
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| Định dạng: | Internship report |
| Ngôn ngữ: | en_US |
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Brac University
2020
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| Truy cập trực tuyến: | http://hdl.handle.net/10361/13976 |
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10361-13976 |
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10361-139762023-01-24T09:33:57Z Corporate account retention strategies of corporate account managers of Banglalink Digital Communications Limited Islam, Md. Naimul Khan, Tanzin Brac Business School, Brac University Banglalink Digital Communication Limited Corporate Account Retention Strategies Corporate Account Manager Telecommunication Industry Integrated services digital networks. This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020. Cataloged from PDF version of internship report. Includes bibliographical references (pages 23-24). Corporate client retention is vital for any organization performing enterprise business activity. In telecommunication industry, Corporate Account Managers are responsible for managing corporate clients. Establishing a good relationship between Corporate Account Manager and Point of Contact of the client is the most important strategy and the second-best strategy is to provide satisfactory after-sales service to the client. Apart from these two strategies, Corporate Account Managers need to construct, implement and reengineer strategy according to the clients need and maintain quality for long-term revenue assurance, otherwise clients often switch to competitors easily. Company’s resources should be adequate in order to meet clients demand because it is not always up to the Corporate Account Managers to retain clients. Through the results of this report, it is evident that corporate account retention depends on maintaining good relationship and providing satisfactory after-sales services to the clients. Md. Naimul Islam B. Business Administration 2020-08-18T09:44:17Z 2020-08-18T09:44:17Z 2020 2020-01 Internship report ID 16104098 http://hdl.handle.net/10361/13976 en_US Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 26 pages application/pdf Brac University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
en_US |
| topic |
Banglalink Digital Communication Limited Corporate Account Retention Strategies Corporate Account Manager Telecommunication Industry Integrated services digital networks. |
| spellingShingle |
Banglalink Digital Communication Limited Corporate Account Retention Strategies Corporate Account Manager Telecommunication Industry Integrated services digital networks. Islam, Md. Naimul Corporate account retention strategies of corporate account managers of Banglalink Digital Communications Limited |
| description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020. |
| author2 |
Khan, Tanzin |
| author_facet |
Khan, Tanzin Islam, Md. Naimul |
| format |
Internship report |
| author |
Islam, Md. Naimul |
| author_sort |
Islam, Md. Naimul |
| title |
Corporate account retention strategies of corporate account managers of Banglalink Digital Communications Limited |
| title_short |
Corporate account retention strategies of corporate account managers of Banglalink Digital Communications Limited |
| title_full |
Corporate account retention strategies of corporate account managers of Banglalink Digital Communications Limited |
| title_fullStr |
Corporate account retention strategies of corporate account managers of Banglalink Digital Communications Limited |
| title_full_unstemmed |
Corporate account retention strategies of corporate account managers of Banglalink Digital Communications Limited |
| title_sort |
corporate account retention strategies of corporate account managers of banglalink digital communications limited |
| publisher |
Brac University |
| publishDate |
2020 |
| url |
http://hdl.handle.net/10361/13976 |
| work_keys_str_mv |
AT islammdnaimul corporateaccountretentionstrategiesofcorporateaccountmanagersofbanglalinkdigitalcommunicationslimited |
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1814309045231681536 |