Digital media strategy, planning and campaign management of Robi & Airtel

Digital media strategy, planning and campaign management of Robi & Airtel

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2020.

Bibliografiske detaljer
Hovedforfatter:	Islam, Fahmida
Andre forfattere:	Chowdhury, Ahmed Abir
Format:	Internship report
Sprog:	en_US
Udgivet:	Brac University 2020
Fag:	Digital Media ADA Analytics Campaign Management Robi Airtel Online marketing.
Online adgang:	http://hdl.handle.net/10361/13975

Lignende værker

Enhancing the digital reputation score of Airtel buzz
af: Amin, Fahmida
Udgivet: (2024)

A study on the recent challenges of the telecommunication sector in Bangladesh: Robi-Airtel merger
af: Abedin, Jainul
Udgivet: (2017)

ADA, translating data into actionable insights creating groundbreaking way forward for digital marketing
af: Reazi, Omar Iqbal
Udgivet: (2020)

Developing content strategy of Airtel across digital platforms
af: Jahan, Mashrufa
Udgivet: (2024)

Campaign evaluation of Robi Axiata Limited on winback offer
af: Nabila, Nishat
Udgivet: (2016)

Product life cycle management of Airtel
af: Redwan, Farhan
Udgivet: (2020)

Consumer promotion campaign in digital platform/media
af: Emon, Istiauque Ahmed
Udgivet: (2018)

Impact of micro campaigns of ROBI on customer life- cycle management at telecommunication industry
af: Jinia, Sumona Parvin
Udgivet: (2018)

Digital marketing and media buying of ‘Robi Axiata Ltd. – Airtel Business Unit
af: Amin, Layas Bin
Udgivet: (2020)

Importance of data analytics in advertising
af: Ahsan, Nazmul
Udgivet: (2019)

Satisfaction level concerning distributors of Airtel Bangladesh Limited
af: Hemel, Abu Yeamin
Udgivet: (2016)

The impact of digital marketing on BTL marketing campaigns
af: Raeq, Protyoi Sinha
Udgivet: (2016)

A case study and analysis of VFM campaign through out of home advertising of Airtel Bangladesh Limited
af: Khan, Md Irfanul Haque
Udgivet: (2016)

Driving engagement and innovation of My Robi
af: Chowdhury, Anika Aftarin
Udgivet: (2024)

Procurement & negotiation practices in ADA – analytics data advertising (Axiata Digital Bangladesh)
af: Mizan, Meraz Bin
Udgivet: (2021)

The planning process for BTL marketing campaigns
af: Yasin, Md. Fahad
Udgivet: (2017)

Comparative analysis on various media campaigns of Grameenphone
af: Khan, Masnun Ridwan
Udgivet: (2016)

Analysis of marketing strategies, campaigns and projects of IDLC Finance Limited
af: Abedin, Saiyara Arsheen
Udgivet: (2024)

Effectiveness of digital marketing through social media campaign
af: Chowdhury, Mumtarin Ashab
Udgivet: (2018)

Operations and marketing campaigning strategies
af: Molla, Tashfick Ahmed
Udgivet: (2018)

Social media dependence in Bangladesh buffet restaurant sectors
af: Promee, Nishat Shama
Udgivet: (2023)

Robi’s Digital solution analysis and customer relationship management
af: Reza Chowdhury, Sanjida Binte
Udgivet: (2023)

The transformation of communication and media in digital era
af: Khanam, Syeda Afia
Udgivet: (2020)

Analyzing B2B digital communication: an Example from Robi
af: Rahman, Atiya
Udgivet: (2021)

Digital service department and its contribution to Robi Axiata Limited
af: Jamil, Tasnim
Udgivet: (2018)

An observational study to analyze the efficiency of the social media campaign to promote a brand
af: Alam, Saad Bin
Udgivet: (2022)

Learning the cosmoses of digital media at The Tech Academy
af: Hossain, Mehjabin
Udgivet: (2024)

Report on internship at Webable Digital
af: Gomes, Christina Isabela
Udgivet: (2020)

Performance of campaigns of Pickaboo
af: Faysal, Sarker Rakin
Udgivet: (2021)

How ADA provides business solution using Insights from data
af: Mahmud, S M Rabeet
Udgivet: (2020)

Media campaign study of the Oral Therapy Extension Programme (OTEP II)
af: UNICEF
Udgivet: (2016)

Leveraging digital media for brand awareness and engagement: a case study of Marico's digital marketing strategy
af: Neha, Tafriha Kamrul
Udgivet: (2024)

Exploring capital expenditure planning process & tracking in Robi Axiata Limited
af: Rahi, Md. Sabirul Islam
Udgivet: (2015)

Commercialization of cholbe Robi Application & Robi’s Association with A2I at Robi Axiata Limited
af: Meherin, Anika
Udgivet: (2020)

Digital services department of Robi Axiata Limited
af: Uddin, Armaan Rusheeq
Udgivet: (2016)

How to deliver effective customer service through social media
af: Hossain, Ifran
Udgivet: (2017)

Effectiveness of promotional strategy of a sub-brand of Robi Udoy postpaid
af: Md. Nahiduzzaman
Udgivet: (2015)

Role of SAP on Robi Axiata Limited
af: Islam, Md. Rezwanul
Udgivet: (2016)

Opportunities and challenges of digital marketing in Bangladesh
af: Chowdhury, Md. Abu Bakar
Udgivet: (2016)

Digital marketing trends in Bangladesh: a measure of sheba.xyz’s efficiency on executing these trends
af: Khan, Ashiqul Haque
Udgivet: (2020)