Re-branding strategy of Prime Bank Limited & how it ensures organizational sustainability

Re-branding strategy of Prime Bank Limited & how it ensures organizational sustainability

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.

Detalhes bibliográficos
Autor principal: Tasnim, Sarah
Outros Autores: Haque, Shamim Ehsanul
Formato: Internship report
Idioma:English
Publicado em: Brac University 2020
Assuntos:
Re-branding
Organizational sustainability
Prime Bank Limited
Banks and banking > Bangladesh.
Bank marketing > Bangladesh.
Brand name products > Bangladesh > Management.
Acesso em linha:http://hdl.handle.net/10361/13749

Internet

http://hdl.handle.net/10361/13749

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