A digitization of the distribution system of Banglalink
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.
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Brac University
2019
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在线阅读: | http://hdl.handle.net/10361/12791 |
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10361-127912019-10-16T21:01:06Z A digitization of the distribution system of Banglalink Gain, Nurina Durba Habib, Md. Mamun Brac Business School, Brac University Digital transformation Alternate channels Regular channels Multi-channels Digital enablers Business enterprises--Computer networks Electronic commerce Telecommunication This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019. Cataloged from PDF version of internship report. Includes bibliographical references (pages 24-25). The report mainly focuses on the differences between alternate and regular channels, significance of alternate channels and partnerships for implementing multichannel strategies. The first chapter gives an overview of the telecommunications industry and Banglalink, with its digital transformation. The second chapter is about the origin, objectives and limitations of the report, and the literature and methodologies used in the report. The third chapter summarizes the responsibilities of my team and myself along with my internship experience. The following chapter deals with identifying the parties involved in both channels, and the advantages and disadvantages of doing business in those channels for comparison. The next two chapters discusses about the significance of alternate channels and digital enablers respectively. The last chapter concludes the report with recommendations. The main finding of the report is that utilization of multi-channels is essential for Banglalink’s digital transformation as well as cost reduction, higher efficiency and revenue. Nurina Durba Gain B. Business Administration 2019-10-16T05:42:35Z 2019-10-16T05:42:35Z 2019 2019-09 Internship report ID 15104078 http://hdl.handle.net/10361/12791 en Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 26 pages application/pdf Brac University |
institution |
Brac University |
collection |
Institutional Repository |
language |
English |
topic |
Digital transformation Alternate channels Regular channels Multi-channels Digital enablers Business enterprises--Computer networks Electronic commerce Telecommunication |
spellingShingle |
Digital transformation Alternate channels Regular channels Multi-channels Digital enablers Business enterprises--Computer networks Electronic commerce Telecommunication Gain, Nurina Durba A digitization of the distribution system of Banglalink |
description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019. |
author2 |
Habib, Md. Mamun |
author_facet |
Habib, Md. Mamun Gain, Nurina Durba |
format |
Internship report |
author |
Gain, Nurina Durba |
author_sort |
Gain, Nurina Durba |
title |
A digitization of the distribution system of Banglalink |
title_short |
A digitization of the distribution system of Banglalink |
title_full |
A digitization of the distribution system of Banglalink |
title_fullStr |
A digitization of the distribution system of Banglalink |
title_full_unstemmed |
A digitization of the distribution system of Banglalink |
title_sort |
digitization of the distribution system of banglalink |
publisher |
Brac University |
publishDate |
2019 |
url |
http://hdl.handle.net/10361/12791 |
work_keys_str_mv |
AT gainnurinadurba adigitizationofthedistributionsystemofbanglalink AT gainnurinadurba digitizationofthedistributionsystemofbanglalink |
_version_ |
1814307634710315008 |