Services marketing and company strategy of SMEC International Pty Ltd
This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2019.
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| Format: | Internship report |
| Langue: | English |
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BRAC University
2019
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| Accès en ligne: | http://hdl.handle.net/10361/12262 |
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10361-12262 |
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10361-122622019-09-30T05:44:22Z Services marketing and company strategy of SMEC International Pty Ltd Khan, Md. Rafsanul Alam Chowdhury, Suman Paul Brac Business School, Brac University Services marketing SMEC Accounting--Marketing. Marketing--Management. This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2019. Catalogued from PDF version of internship report. Includes bibliographical references (page 51). Bangladesh is growing fast in infrastructure development in recent years. Consultancy services in the large infrastructure projects in this country is getting more and more popular as too many projects in different sectors are coming in the next few years. SMEC International Pty. Ltd’s journey is not new in this country. SMEC has been involved in so many projects that it’s service in this sector plays a significant role. Currently 38 projects across the country are under supervision of SMEC/ JV of SMEC. As the consultancy industry is a purely competitive market and every single entity is actively performing, there are some specific strategies that SMEC adopts to create the difference that makes it unique from others. In this paper we are going to discuss about the service that SMEC provides, the impact of these services to this country and the strategies that SMEC has been implementing to gain the driving position in the market. Md. Rafsanul Alam Khan M. Business Administration 2019-06-26T08:09:22Z 2019-06-26T08:09:22Z 2019 2019-05-09 Internship report ID 16264029 http://hdl.handle.net/10361/12262 en Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 51 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Services marketing SMEC Accounting--Marketing. Marketing--Management. |
| spellingShingle |
Services marketing SMEC Accounting--Marketing. Marketing--Management. Khan, Md. Rafsanul Alam Services marketing and company strategy of SMEC International Pty Ltd |
| description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2019. |
| author2 |
Chowdhury, Suman Paul |
| author_facet |
Chowdhury, Suman Paul Khan, Md. Rafsanul Alam |
| format |
Internship report |
| author |
Khan, Md. Rafsanul Alam |
| author_sort |
Khan, Md. Rafsanul Alam |
| title |
Services marketing and company strategy of SMEC International Pty Ltd |
| title_short |
Services marketing and company strategy of SMEC International Pty Ltd |
| title_full |
Services marketing and company strategy of SMEC International Pty Ltd |
| title_fullStr |
Services marketing and company strategy of SMEC International Pty Ltd |
| title_full_unstemmed |
Services marketing and company strategy of SMEC International Pty Ltd |
| title_sort |
services marketing and company strategy of smec international pty ltd |
| publisher |
BRAC University |
| publishDate |
2019 |
| url |
http://hdl.handle.net/10361/12262 |
| work_keys_str_mv |
AT khanmdrafsanulalam servicesmarketingandcompanystrategyofsmecinternationalptyltd |
| _version_ |
1814306829279166464 |