The Effect(s) of promotions & discounts on consumer-based brand equity of brands in Bangladesh

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.

Dettagli Bibliografici
Autore principale: Bhuiyan, Rafiur Rahman
Altri autori: Mamoon, Mahreen
Natura: Internship report
Lingua:English
Pubblicazione: Brac University 2019
Soggetti:
Accesso online:http://hdl.handle.net/10361/12222