The Effect(s) of promotions & discounts on consumer-based brand equity of brands in Bangladesh

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.

Détails bibliographiques
Auteur principal: Bhuiyan, Rafiur Rahman
Autres auteurs: Mamoon, Mahreen
Format: Internship report
Langue:English
Publié: Brac University 2019
Sujets:
Accès en ligne:http://hdl.handle.net/10361/12222