Customer satisfaction towards online banking service of Bank Asia Limited, Banani Branch

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.

书目详细资料
主要作者: Sumaya, Ayesha
其他作者: Mamoon, Mahreen
格式: Internship report
语言:English
出版: BRAC University 2019
主题:
在线阅读:http://hdl.handle.net/10361/12217
id 10361-12217
record_format dspace
spelling 10361-122172019-09-30T05:44:32Z Customer satisfaction towards online banking service of Bank Asia Limited, Banani Branch Sumaya, Ayesha Mamoon, Mahreen Brac Business School, Brac University Bank Asia Limited Customer Satisfaction Consumer satisfaction. Banks and banking--Bangladesh. This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019. Cataloged from PDF version of internship report. Includes bibliographical references (pages 41). Bank Asia started their journey in the concept of reduce the poverty of Bangladesh. After 10 years later the bank keeps their promise and serving the customer to a great extent. The report indicates the customer attitude towards the online banking service of Bank Asia. I have chosen the topic because internet service is growing day by day. Almost every organizations are adapting online service for smoothing and improving their service. Bank Asia is also following the path to become better and bigger. There is a context in my report where every point is covered properly. The report explained a brief overview of the organization, function of the business of the organization. The first chapter of this report contains the limitation, rationale of the study, research questions, objective of the study is covered. In my report the second point is to do the literature review on online banking service. There is various journal, books are published to explain the online banking service. I took the information from that and complete the part. The chapter 3 included the methodology of the report. That indicates from which source I had collected data. There are two sources from where the data had been collected. One is secondary data one is primary data. In chapter 4, to get the actual scenario of their service there was a survey conducted where the sample size was 70. The targeted audience was the customers of Bank Asia who had visited the bank. From their response I was able to find out the ultimate’s satisfaction of customers towards the online banking service. There were some graphical pictures were attached to indicate their response on questions. In chapter 5, the there was a finding put on the report. Where we can examine that, are the customers have positive attitude towards the online banking service or not. In chapter 6, there was a recommendation are added to improve the internet Banking service and what further steps should be done by the bank. In chapter 7 the whole summary of the report has been given. In chapter 9 and 10 reference and appendix areattached. Ayesha Sumaya B. Business Administration 2019-06-23T05:09:45Z 2019-06-23T05:09:45Z 2019 2019-04-29 Internship report ID 15104193 http://hdl.handle.net/10361/12217 en Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 52 pages application/pdf BRAC University
institution Brac University
collection Institutional Repository
language English
topic Bank Asia Limited
Customer Satisfaction
Consumer satisfaction.
Banks and banking--Bangladesh.
spellingShingle Bank Asia Limited
Customer Satisfaction
Consumer satisfaction.
Banks and banking--Bangladesh.
Sumaya, Ayesha
Customer satisfaction towards online banking service of Bank Asia Limited, Banani Branch
description This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.
author2 Mamoon, Mahreen
author_facet Mamoon, Mahreen
Sumaya, Ayesha
format Internship report
author Sumaya, Ayesha
author_sort Sumaya, Ayesha
title Customer satisfaction towards online banking service of Bank Asia Limited, Banani Branch
title_short Customer satisfaction towards online banking service of Bank Asia Limited, Banani Branch
title_full Customer satisfaction towards online banking service of Bank Asia Limited, Banani Branch
title_fullStr Customer satisfaction towards online banking service of Bank Asia Limited, Banani Branch
title_full_unstemmed Customer satisfaction towards online banking service of Bank Asia Limited, Banani Branch
title_sort customer satisfaction towards online banking service of bank asia limited, banani branch
publisher BRAC University
publishDate 2019
url http://hdl.handle.net/10361/12217
work_keys_str_mv AT sumayaayesha customersatisfactiontowardsonlinebankingserviceofbankasialimitedbananibranch
_version_ 1814308317482188800