Impact of social media marketing and influencer marketing in today’s age

Impact of social media marketing and influencer marketing in today’s age

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.

Bibliografiske detaljer
Hovedforfatter:	Zaman, Humaira
Andre forfattere:	Akter, Tania
Format:	Internship report
Sprog:	English
Udgivet:	BRAC University 2019
Fag:	Media marketing Social media Marketing. Marketing > Management. Internet marketing. Advertising > Social aspects; Communication in marketing.
Online adgang:	http://hdl.handle.net/10361/12098

Lignende værker

An in-depth analysis of the operations workflow of a Bangladeshi advertising agency (Glitch DHK)
af: Karim, Syeda Anan
Udgivet: (2024)

The effect of advertising awareness on brand equity in social media
af: Jabin, Siddiqua Mahe
Udgivet: (2022)

Effectiveness of digital marketing: a perspective on Daraz Bangladesh Limited
af: Sheba, Nujhat
Udgivet: (2018)

Effectiveness of paid promotions on the perspective of social media marketing in Bangladesh
af: Rahman, Mahamudur
Udgivet: (2020)

Importance of social media for Radiance Power Ltd.
af: Sakib, MD. Nazmus
Udgivet: (2019)

Effectiveness of digital marketing through social media campaign
af: Chowdhury, Mumtarin Ashab
Udgivet: (2018)

Dependence on social media in the Bangladesh market industry
af: Monira, Sayeda Sirajum
Udgivet: (2023)

How X integrated marketing agency is shaping community management through social media
af: Meheruz, Samara
Udgivet: (2021)

Impact of social media marketing in BRAC Bank
af: Raihan Dipto, Md. Hasin
Udgivet: (2023)

Digital marketing ecosystem & digital transformation of Bangladesh marketing industry
af: Sakib, Shah Mohd Sadnan
Udgivet: (2018)

Effectiveness of Facebook advertising for marketing promotions and its influence on consumer
af: Ahona, Annan Masum
Udgivet: (2024)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
af: Neehal, Saber Hossain
Udgivet: (2024)

The impact of Social Media on Lead Generation
af: Khan, Maisha Maliha
Udgivet: (2022)

Customer engagement through social media
af: Ayaz, Mohammed
Udgivet: (2024)

Facebook ads have a greater hold on digital marketing of Bangladesh- an observational study on wavemaker Bangladesh
af: Roy, Aboni
Udgivet: (2022)

Change in audience engagement behavior of transformation media trust due to the emergence of social media platforms
af: Sajjan, Timothy
Udgivet: (2021)

The communication strategy of social media marketing of Nokia Bangladesh
af: Chowdhury, Shamiha Nishat
Udgivet: (2024)

Impact of social media marketing on event factory
af: Shahriar, Abrar
Udgivet: (2019)

The future of digital marketing In Bangladesh
af: Firoz, Nafisa
Udgivet: (2024)

Application of online marketing techniques and concepts to develop the social media marketing strategy for Impact Hub Dhaka
af: Mahtab, Tanvir
Udgivet: (2022)

Study onthe use social media for marketing of brands
af: Nawar, Fairooz
Udgivet: (2017)

How Social media platform is taking over mainstream marketing channels.
af: Bin Azad, Rifat
Udgivet: (2022)

E-commerce marketing practices for consumer goods in Bangladesh
af: Hasan, Syed Sadat
Udgivet: (2024)

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited
af: Chowdhury, Shakib Ahamed
Udgivet: (2024)

The collaboration of social media management and creative teamwork at Paper Rhyme
af: Mim, Samiha Tabassum
Udgivet: (2024)

Prospects and challenges of social media marketing in Bangladesh: a case of Global Digital Mart Ltd.
af: Nion, Sajid Hasan
Udgivet: (2019)

The influence of digital marketing communication on consumer purchasing decisions in a pandemic (COVID-19)
af: Ayon, Sadman Sakib
Udgivet: (2024)

Analysis on consumer recall, recognition and brand association of the Savlon Social Media Campaign
af: Rahman, Tanzeela
Udgivet: (2017)

ATL marketing and its impact on brands- a case study on Asiatic Marketing and Communications Ltd.
af: Shahab, Osama
Udgivet: (2019)

Report on internship at Webable Digital
af: Gomes, Christina Isabela
Udgivet: (2020)

Services marketing and strategy of Ogilvy Bangladesh Communications Pvt Ltd
af: Zaman, Shejuti
Udgivet: (2019)

'Digital advertising' The New Age marketing and my working experience in this sphere
af: Hasnat, Sabit
Udgivet: (2019)

The influence of social media platforms and different content formats on brand Image and customer acquisition
af: Rifat, Amin Ahamed
Udgivet: (2024)

Clay jewelry making and social Media marketing for clay jewelry businesses: strategies for success in Banolata Refractory Limited
af: Sharmili, Noshin
Udgivet: (2024)

Leveraging digital media for brand awareness and engagement: a case study of Marico's digital marketing strategy
af: Neha, Tafriha Kamrul
Udgivet: (2024)

Customer experience analysis and social media marketing. A case study and a thorough analysis on Creativo
af: Sorwar, Wahid
Udgivet: (2023)

Opportunities and challenges of digital marketing in Bangladesh
af: Chowdhury, Md. Abu Bakar
Udgivet: (2016)

How media planning helps to get maximum exposure for a brand
af: Hasan, Md.Fuad
Udgivet: (2018)

Digital marketing plays the vital role to fulfill customer satisfaction: A study on Analyzen Bangladesh Ltd.
af: Khan, Nusrat Jahan
Udgivet: (2023)

How social media platforms earn revenues for telecommunication companies - a perspective from X Solutions Limited
af: Ador, Fahim Shahriar
Udgivet: (2021)