Impact of social media marketing and influencer marketing in today’s age
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019.
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| Format: | Internship report |
| Idioma: | English |
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BRAC University
2019
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| Accés en línia: | http://hdl.handle.net/10361/12098 |
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10361-12098 |
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10361-120982019-09-30T05:36:40Z Impact of social media marketing and influencer marketing in today’s age Zaman, Humaira Akter, Tania Brac Business School, Brac University Media marketing Social media Marketing. Marketing--Management. Internet marketing. Advertising--Social aspects; Communication in marketing. This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019. Cataloged from PDF version of internship report. Includes bibliographical references (page 39-40). As we are getting access to more and more advanced technology, we as a nation should progress towards building a much more impactful future. As not only the number of smartphone users is increasing but also due to advanced internet availability the mass gets a look into further options which were limited from the beginning. From getting options for dresses to consulting with doctors without borders, people have the option of choosing. And as marketers, we have to evolve with the situation as well and cater to people’s needs. And social media marketing is the current scope of opportunity for us to create and connect with people. While doing my Internship in Event Factory, which is a growing company with several wings, I got the opportunity to understand, learn and evaluate various factors of social media marketing and got the opportunity to get involved in an influencer marketing campaign and got to know how it works. And my report is a reflection of my learnings in the past 3 months. Humaira Zaman B. Business Administration 2019-06-09T05:18:23Z 2019-06-09T05:18:23Z 2019 2019-04-30 Internship report ID 15104023 http://hdl.handle.net/10361/12098 en Brac University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 40 pages application/pdf BRAC University |
| institution |
Brac University |
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Institutional Repository |
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English |
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Media marketing Social media Marketing. Marketing--Management. Internet marketing. Advertising--Social aspects; Communication in marketing. |
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Media marketing Social media Marketing. Marketing--Management. Internet marketing. Advertising--Social aspects; Communication in marketing. Zaman, Humaira Impact of social media marketing and influencer marketing in today’s age |
| description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2019. |
| author2 |
Akter, Tania |
| author_facet |
Akter, Tania Zaman, Humaira |
| format |
Internship report |
| author |
Zaman, Humaira |
| author_sort |
Zaman, Humaira |
| title |
Impact of social media marketing and influencer marketing in today’s age |
| title_short |
Impact of social media marketing and influencer marketing in today’s age |
| title_full |
Impact of social media marketing and influencer marketing in today’s age |
| title_fullStr |
Impact of social media marketing and influencer marketing in today’s age |
| title_full_unstemmed |
Impact of social media marketing and influencer marketing in today’s age |
| title_sort |
impact of social media marketing and influencer marketing in today’s age |
| publisher |
BRAC University |
| publishDate |
2019 |
| url |
http://hdl.handle.net/10361/12098 |
| work_keys_str_mv |
AT zamanhumaira impactofsocialmediamarketingandinfluencermarketingintodaysage |
| _version_ |
1814307866508525568 |