A deep dive into the branding strategies of Daraz Bangladesh Limited

A deep dive into the branding strategies of Daraz Bangladesh Limited

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.

Manylion Llyfryddiaeth
Prif Awdur:	Zaman, A K M Naeem
Awduron Eraill:	Enam, Fabiha
Fformat:	Internship report
Iaith:	English
Cyhoeddwyd:	BRAC University 2019
Pynciau:	Branding Daraz Bangladesh Limited E-commerce Online marketing Branding > Marketing
Mynediad Ar-lein:	http://hdl.handle.net/10361/11568

Eitemau Tebyg

Recruitment & selection process of Daraz Bangladesh Limited
gan: Sharon, Ahmed Imtiaze
Cyhoeddwyd: (2022)

Employee branding and employee engagement at Daraz Bangladesh Ltd
gan: Islam Mahim, Nurun Nahar
Cyhoeddwyd: (2023)

Analysing the relationship between promotional activities and sales
gan: Sen, Mondira
Cyhoeddwyd: (2023)

Online marketing strategies of Daraz Bangladesh
gan: Faisal, Ahmad
Cyhoeddwyd: (2019)

Services marketing and branding strategies of Englishplz Limited
gan: Morshed, Zarif
Cyhoeddwyd: (2024)

Efficient supply chain management and digital marketing for Daraz Bangladesh
gan: Chakraborty, Amitava
Cyhoeddwyd: (2018)

Takeover of Daraz Bangladesh by Alibaba Group and change in vendor acquisition process at Daraz Bangladesh
gan: Dipta, Md Shakir Uddin
Cyhoeddwyd: (2018)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
gan: Rahman, Adrita
Cyhoeddwyd: (2022)

Sustainable fashion for Aarong: the impact of fashion upcycling, chief branding officer & fashion e-commerce experience on the Bangladeshi consumers’ brand equity
gan: Fahad, Shafayet Ullah
Cyhoeddwyd: (2024)

Customer satisfaction of Daraz Bangladesh
gan: Ahmed, Shihab
Cyhoeddwyd: (2017)

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited
gan: Chowdhury, Shakib Ahamed
Cyhoeddwyd: (2024)

Developing content strategy of Airtel across digital platforms
gan: Jahan, Mashrufa
Cyhoeddwyd: (2024)

An effective approach to launching a brand in Bangladesh
gan: Quader, Fahim
Cyhoeddwyd: (2020)

The role of digital marketing: A study on online platform based companies in Bangladesh
gan: Hasan, Md. Mahmudul
Cyhoeddwyd: (2021)

Brand awareness and business development through digital marketing
gan: Hossain, Md Amir
Cyhoeddwyd: (2018)

Barriers in growth of Daraz Bangladesh from customer’s point of view : how to make the online shopping experience better
gan: Ashraf, Syeda Sefat
Cyhoeddwyd: (2017)

E-commerce industries in Bangladesh and their services: a study on Shohoj Limited
gan: Mahmud, Md. Saif
Cyhoeddwyd: (2018)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
gan: Khan, Zahidur Rahim
Cyhoeddwyd: (2023)

Employer branding of Daraz Bangladesh Ltd.
gan: Chowdhury, Sreejon
Cyhoeddwyd: (2021)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
gan: Neehal, Saber Hossain
Cyhoeddwyd: (2024)

Analysis on launching of the new product of Olympic, FrostDelight focused on the branding and communication
gan: Rakibuzzaman, Md.
Cyhoeddwyd: (2019)

Customers satisfaction of Daraz Bangladesh
gan: Jahan, Nusrat
Cyhoeddwyd: (2024)

Brand awareness and brand perception of ‘Mr. Cookie’
gan: Pranto, Mehbub Hossain
Cyhoeddwyd: (2019)

Daraz Bangladesh Limited a new era of Bangladesh e-commerce: changed your shopping style
gan: Ibna Saeed, Nur
Cyhoeddwyd: (2016)

Impact of social media on effectiveness of brand promotion (Garnier Bangladesh)
gan: Mehdi, Sakib
Cyhoeddwyd: (2019)

Overall marketing strategies of Daraz Bangladesh Ltd
gan: Adnan, Kazi Md. Nafis
Cyhoeddwyd: (2018)

Factors effecting customer experience of Daraz Bangladesh
gan: Tahsin, Tasmia
Cyhoeddwyd: (2018)

Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
gan: Ashraf, Zayed
Cyhoeddwyd: (2024)

Marketing and Brand Communication of SEBL | DX Group
gan: Bin Azad, Kazi Zonaid
Cyhoeddwyd: (2023)

The impacts of miscategorization & the effects of “Project dclattering” towards customers’ point of view
gan: Raisa, Tasneem Zaman
Cyhoeddwyd: (2023)

Comparative analyze between Kaymu and Daraz
gan: Khondoker, Mun
Cyhoeddwyd: (2016)

Branding and communication mix of Transcom Beverages Ltd
gan: Arefin, Sajid
Cyhoeddwyd: (2024)

An overview of Daraz Bangladesh and its operations of digital goods category
gan: Shawon, Hridita
Cyhoeddwyd: (2019)

Daraz Bangladesh as an e-commerce site and the activities of its key account management
gan: Chowdhury, Irfan Noor
Cyhoeddwyd: (2017)

Branding across borders : a guide to global brand marketing /
gan: Gregory, James R.
Cyhoeddwyd: (2002)

How branding is changing the landscape of IPDC Finance Limited
gan: Rodrigues, Melissa Maria
Cyhoeddwyd: (2022)

Ideal social media marketing communication strategies for ISP industries of Bangladesh
gan: Hossain, Md. Abir
Cyhoeddwyd: (2024)

Corporate branding : concept and cases\
Cyhoeddwyd: (2005)

The distribution and logistics of Daraz BD
gan: Sweety, Meher Aftab
Cyhoeddwyd: (2023)

Impact of digital marketing on brand awareness
gan: Mahmud, Frahim
Cyhoeddwyd: (2017)