Wonders of digital marketing- Tale of Thyrocare

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.

Библиографические подробности
Главный автор: Reebhu, Asma Yesrif
Другие авторы: Hoque, Shamim Ehsanul
Формат: Internship report
Язык:English
Опубликовано: BRAC University 2019
Предметы:
Online-ссылка:http://hdl.handle.net/10361/11319
id 10361-11319
record_format dspace
spelling 10361-113192019-09-30T05:42:32Z Wonders of digital marketing- Tale of Thyrocare Reebhu, Asma Yesrif Hoque, Shamim Ehsanul BRAC Business School, BRAC University Asiatic3Sixty Advertising agency Cookie Jar Thyrocare Digital marketing Online marketing This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018. Cataloged from PDF version of internship report. Includes bibliographical references (page 18). The following write up is a reflection of my work at Asiatic3Sixty-Cookie Jar and my understanding of the Digital Marketing Industry and how it functions. The journey of my internship started on 1st August 2018 and ended in 30th October 2018. During these 3 months I was rather treated as a full time employee at my workplace which apparently helped to understand the digital culture more prominently and helped me to gather knowledge on how the agencies functions in Bangladesh. The report initially contains a brief introduction of Asiatic3Sixty-Cookie Jar and the services that it provides. Afterwards, the significance of the study is mentioned. The wonders of digital marketing and how the social media tools functions is then thoroughly been discussed. For a better understanding I have related the topic with the brand that I was working with, Thyrocare Diagnostic and discussed how this company has flourished with the help of digital tools. Since I particularly focused on Facebook, thus some of the recent tools of facebook and how this algorithm works has been discussed. The report has also been integrated with the brand Thyrocare, as in how it has used the social media analytical reports which helped it to take further calculated decision. The report has been made in a very short time and therefore some of the data provided here might not be accurate by the time it is being evaluated since digital analytics literally changes every day. In spite of all, I still believe this report will reflect my hard work and will be appreciated by the authority. Asma Yesrif Reebhu B. Business Administration 2019-01-27T10:01:24Z 2019-01-27T10:01:24Z 2018 2018-12-17 Internship report ID 14204030 http://hdl.handle.net/10361/11319 en BRAC University Internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 18 pages application/pdf BRAC University
institution Brac University
collection Institutional Repository
language English
topic Asiatic3Sixty
Advertising agency
Cookie Jar
Thyrocare
Digital marketing
Online marketing
spellingShingle Asiatic3Sixty
Advertising agency
Cookie Jar
Thyrocare
Digital marketing
Online marketing
Reebhu, Asma Yesrif
Wonders of digital marketing- Tale of Thyrocare
description This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.
author2 Hoque, Shamim Ehsanul
author_facet Hoque, Shamim Ehsanul
Reebhu, Asma Yesrif
format Internship report
author Reebhu, Asma Yesrif
author_sort Reebhu, Asma Yesrif
title Wonders of digital marketing- Tale of Thyrocare
title_short Wonders of digital marketing- Tale of Thyrocare
title_full Wonders of digital marketing- Tale of Thyrocare
title_fullStr Wonders of digital marketing- Tale of Thyrocare
title_full_unstemmed Wonders of digital marketing- Tale of Thyrocare
title_sort wonders of digital marketing- tale of thyrocare
publisher BRAC University
publishDate 2019
url http://hdl.handle.net/10361/11319
work_keys_str_mv AT reebhuasmayesrif wondersofdigitalmarketingtaleofthyrocare
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