Importance of internal & external communication for marketing and merchandising team to proceed efficiently
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.
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BRAC University
2018
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ऑनलाइन पहुंच: | http://hdl.handle.net/10361/10731 |
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10361-107312019-09-30T05:20:43Z Importance of internal & external communication for marketing and merchandising team to proceed efficiently Antu, Kazi Faysal Zaman, Raisa Tasneem BRAC Business School, BRAC University RMG Al-Muslim Group This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018. Cataloged from PDF version of internship report. Includes bibliographical references (page 26). In the perspective of RMG sector, garments history of Bangladesh Al Muslim Group is one of the largest Ready Made Garments Industry. Main role of Marketing and Merchandising team is to bring buyer and fulfill their requirement to consistently doing business with the company. Marketing and sourcing team of AMG works together. These teams are the main part of the AGM. Sourcing team collect supplier based on marketing team’s requirement. Marketing team makes product on the basis of buyer order. In report, it shows how marketing and sourcing team communicate with other departments and external concern people. Also how this team can make progress from their present situation. In addition, through this paper I focused on the team of marketing and merchandising; how communication is important to bring an order and last step of the process. The different team of AMG works consistently to fulfill present customer’s requirement and bring more customer. More importantly this report shows challenges of AMG and recovery plan which are faced by Marketing and merchandising team. Main focuses of this report to know more about marketing and merchandising team and communication strategy and policy AMG follow. Kazi Faysal Antu B. Business Administration 2018-10-18T09:09:12Z 2018-10-18T09:09:12Z 2018 2018-08-02 Internship report ID 14304154 http://hdl.handle.net/10361/10731 en BRAC University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 26 pages application/pdf BRAC University |
institution |
Brac University |
collection |
Institutional Repository |
language |
English |
topic |
RMG Al-Muslim Group |
spellingShingle |
RMG Al-Muslim Group Antu, Kazi Faysal Importance of internal & external communication for marketing and merchandising team to proceed efficiently |
description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018. |
author2 |
Zaman, Raisa Tasneem |
author_facet |
Zaman, Raisa Tasneem Antu, Kazi Faysal |
format |
Internship report |
author |
Antu, Kazi Faysal |
author_sort |
Antu, Kazi Faysal |
title |
Importance of internal & external communication for marketing and merchandising team to proceed efficiently |
title_short |
Importance of internal & external communication for marketing and merchandising team to proceed efficiently |
title_full |
Importance of internal & external communication for marketing and merchandising team to proceed efficiently |
title_fullStr |
Importance of internal & external communication for marketing and merchandising team to proceed efficiently |
title_full_unstemmed |
Importance of internal & external communication for marketing and merchandising team to proceed efficiently |
title_sort |
importance of internal & external communication for marketing and merchandising team to proceed efficiently |
publisher |
BRAC University |
publishDate |
2018 |
url |
http://hdl.handle.net/10361/10731 |
work_keys_str_mv |
AT antukazifaysal importanceofinternalexternalcommunicationformarketingandmerchandisingteamtoproceedefficiently |
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1814306980644257792 |