Improving customer service and satisfaction of National Bank Limited (NBL): a study on Mirpur branch
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.
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| Sprog: | English |
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BRAC University
2018
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| Online adgang: | http://hdl.handle.net/10361/10716 |
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10361-107162019-09-30T04:39:35Z Improving customer service and satisfaction of National Bank Limited (NBL): a study on Mirpur branch Sadia, Safa Zaman, Raisa Tasneem BRAC Business School, BRAC University National Bank Limited Customer service Banks and banking--Bangladesh. This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018. Cataloged from PDF version of internship report. Includes bibliographical references (page 21). National Bank Limited is established at March 28, 1983 and from then executing its business activities effectively in Bangladesh. NBL service and facilities are the latest to convince all of its customers. To hold its customers and reach the preferred company goal is only possible by satisfying its customers. Customer service & satisfaction has become fundamental object in all the business sectors. A bank must have to keep best relationship with their clients. In the 21st century the bank must need to understand and apply about the one main thing KYC which means “know your customer”. Improving Customer service is desirable to take hold of the most customers in this era it is because customers are more conscious about the product or services. The aim of this term paper is to assess quality of service that is offered by the National Bank Limited. I used the acknowledged and applied method SERVQUAL Model to recognize the service quality of NBL and to improve the customer service. Both primary and secondary data were used for the term paper. I used Simple Random sampling procedure to obtain 25 respondents from customer of National Bank Limited, Mirpur Branch. Safa Sadia B. Business Administration 2018-10-15T07:36:53Z 2018-10-15T07:36:53Z 2018 2018-08-02 Internship report ID 14104056 http://hdl.handle.net/10361/10716 en BRAC University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 25 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
National Bank Limited Customer service Banks and banking--Bangladesh. |
| spellingShingle |
National Bank Limited Customer service Banks and banking--Bangladesh. Sadia, Safa Improving customer service and satisfaction of National Bank Limited (NBL): a study on Mirpur branch |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018. |
| author2 |
Zaman, Raisa Tasneem |
| author_facet |
Zaman, Raisa Tasneem Sadia, Safa |
| format |
Internship report |
| author |
Sadia, Safa |
| author_sort |
Sadia, Safa |
| title |
Improving customer service and satisfaction of National Bank Limited (NBL): a study on Mirpur branch |
| title_short |
Improving customer service and satisfaction of National Bank Limited (NBL): a study on Mirpur branch |
| title_full |
Improving customer service and satisfaction of National Bank Limited (NBL): a study on Mirpur branch |
| title_fullStr |
Improving customer service and satisfaction of National Bank Limited (NBL): a study on Mirpur branch |
| title_full_unstemmed |
Improving customer service and satisfaction of National Bank Limited (NBL): a study on Mirpur branch |
| title_sort |
improving customer service and satisfaction of national bank limited (nbl): a study on mirpur branch |
| publisher |
BRAC University |
| publishDate |
2018 |
| url |
http://hdl.handle.net/10361/10716 |
| work_keys_str_mv |
AT sadiasafa improvingcustomerserviceandsatisfactionofnationalbanklimitednblastudyonmirpurbranch |
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1814309104120758272 |