Brand promotion and successful marketing strategies of Dabur

This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.

Bibliografiske detaljer
Hovedforfatter:	Sheikh, Lipon
Andre forfattere:	Mamoon, Mahreen
Format:	Internship report
Sprog:	English
Udgivet:	BRAC University 2018
Fag:	Fast Moving Consumer Goods Dabur Asian Consumer Care (Pvt) Limited Branding (Marketing) Strategic planning
Online adgang:	http://hdl.handle.net/10361/10703

Lignende værker

Trade program strategy’s effect on meeting the sales target on Square Toiletries Ltd.
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Udgivet: (2024)

Factors influencing the Bangladeshi consumers’ purchase decision regarding fast moving consumer goods: an exploratory study
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Udgivet: (2016)

Analysis of promotional program Square Food & Beverage Limited and Square Toiletries Limited
af: Khanum, Safa
Udgivet: (2018)

Towards an Efficient distribution system (project outreach) of Philip Morris Bangladesh Limited
af: Rafi, MD. Nazmus Sakib
Udgivet: (2019)

The effectiveness of the recruitment and selection process of sales personnel (field) at Square Toiletries Limited
af: Raisa, Samiha
Udgivet: (2017)

Services marketing and branding strategies of Englishplz Limited
af: Morshed, Zarif
Udgivet: (2024)

Digital presence of a traditional organization: a case on Dabur Bangladesh
af: Iqbal, Afra Saiyara
Udgivet: (2019)

Sales and marketing strategies of Ahmed Food Products (Pvt) Ltd
af: Khan, Fabiha Tabassum
Udgivet: (2023)

Thorough branding strategy analysis of Nestlé Dairy Brands in Bangladesh
af: Ferdosi, Kazi Humaira
Udgivet: (2024)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
af: Khondokar, Golam Ishtiaq
Udgivet: (2017)

Digital transformations in logistics operations: challenges and enables in fast moving consumer goods (FMCG) sector in Bangladesh
af: Hossain, Mohammed Imam
Udgivet: (2024)

M&A advisory process in Bangladesh- a case study on the foreign acquisition of a FMCG Company
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Udgivet: (2024)

The RACI Matrix and its implications: a case of Unilever
af: Ahmed, Muhtasim Rafid
Udgivet: (2019)

Impact of customer satisfaction in the growth of construction consultancy firms
af: Khan, Umme Saara
Udgivet: (2019)

Raising awareness on necessity of consuming milk daily through branding activations
af: Akhter, Saif
Udgivet: (2024)

A Savlon’s report analyzing the effect of promotional strategies on consumer purchasing behaviour
af: Ahmed, Tamjid
Udgivet: (2024)

Analysis of factors affecting employee attrition & proposed solution for Dabur Bangladesh
af: Bushra, Fabliha
Udgivet: (2019)

Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
af: Saquib, Mohammad Nazmus
Udgivet: (2024)

Role of digital marketing in creating brand awareness and affecting consumer buying behavior
af: Rahman, Md. Zubair
Udgivet: (2021)

Strategic brand planning of Symphony Mobile
af: Mahmud, Md. Ryhan
Udgivet: (2018)

Consumer perception and brand Preference for purchasing paints: a study on RAK Paints
af: Mamun, Md. Abdullah Al
Udgivet: (2018)

Radhuni Mustard Oil- a complete market analysis based on Bangladeshi market
af: Sagor, Saiful Biswas
Udgivet: (2017)

The brand image analysis in customer satisfaction of MyBL app
af: Redwan, Nusrat
Udgivet: (2024)

The role of digital branding on consumer retention: evaluating uses of social media in Bangladesh
af: Priyanka, Afsary Adiba
Udgivet: (2016)

Shoppers study of ACI Pure Salt
af: Uddin, Moin
Udgivet: (2017)

Consumer behavior & marketing strategy /
af: Peter, J. Paul
Udgivet: (2010)

Leveraging digital media for brand awareness and engagement: a case study of Marico's digital marketing strategy
af: Neha, Tafriha Kamrul
Udgivet: (2024)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
af: Rahman, Adrita
Udgivet: (2022)

Correlation between consumer attitude and market opportunities for green products in Bangladesh
af: Costa, Chowa Francisca
Udgivet: (2023)

Analyzing distribution strategies of ACI-Colgate based on retailers feedback
af: Bari, Md. Safiul
Udgivet: (2018)

A deep dive into the branding strategies of Daraz Bangladesh Limited
af: Zaman, A K M Naeem
Udgivet: (2019)

Consumers perspective of Kazi Farms Kitchen’s frozen food safety
af: Salahuddin, Md Tasnim Bin
Udgivet: (2024)

Introduction of international luxury perfume brands in the Bangladeshi market and evaluating their appeal to a specialized customer segment
af: Khan, Ananna Rahman
Udgivet: (2024)

Customer experience and satisfaction with Suzuki motorbikes in comparison to premium Indian and Chinese Motorcycle brands.
af: Ahmed, Iftekhar
Udgivet: (2019)

Consumer’s brand switching tendency inside telecommunication industry
af: Adila, Fariha Noor
Udgivet: (2024)

Digital marketing strategies of Ogilvy & Mather Communications (Pvt.) Limited
af: Saikat, Md. Zobaidul Islam
Udgivet: (2017)

How digital marketing is helping Radhuni to attract more consumers and create more awareness for their brand
af: Chowdhury, Sunzid
Udgivet: (2024)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
af: Neehal, Saber Hossain
Udgivet: (2024)

Roles of Asiatic Mindshare Ltd. on the impact of social media marketing by ACI Pure Foods on brand awareness and customer loyalty in Bangladesh
af: Mamud, Dewan Seam
Udgivet: (2024)

Consumer behavior & marketing strategy /
af: Peter, J. Paul
Udgivet: (2005)