Analysis of H&M home supply chain and implementing such in Bangladeshi market of same arena
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.
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オンライン・アクセス: | http://hdl.handle.net/10361/10660 |
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10361-106602019-09-30T04:51:16Z Analysis of H&M home supply chain and implementing such in Bangladeshi market of same arena Oishi, Aynan Haque Ashrabee Mohiuddin, Md. Fazle BRAC Business School, BRAC University Supply chain management Hennes & Mauritz Clothing-retail company Marketing This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018. Cataloged from PDF version of internship report. Includes bibliographical references (page 40). I have made this report on the foundation of three months practical experience and knowledge at “H&M”. The internship program allowed me to learn about the real practices and practical scenario of a multinational company. H&M (Hennes & Mauritz) is a Swedish multinational clothing-retail company. The company was founded by Erlin Pesson in 1947. The company is known for its fastfashion appeals for gents, ladies, and children. H&M and its accompanying brands operate in 62 countries with over 4,500 stores and it has employee around 132,000 people. It is the second largest international clothing retailer of the world Ever since the inception the company was always been in profit and growth. But the competitors like INDITEX, prime mark, CK H&M was facing some challenges in making profit by holding its existing market share. The inventory was piled up with almost 50% of the gross production. However Home Supply Chain with its new broaden product line helped to grow its existing market share into a bit. It did not only increase the revenue but also focused with minimum expenses thus maximum output. This can eventfully work with any falling industry which makes relevant product in Bangladesh. Aynan Haque Ashrabee Oishi B. Business Administration 2018-09-24T05:44:02Z 2018-09-24T05:44:02Z 2018 2018-09 Internship report ID 15304122 http://hdl.handle.net/10361/10660 en BRAC University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 40 pages application/pdf BRAC University |
institution |
Brac University |
collection |
Institutional Repository |
language |
English |
topic |
Supply chain management Hennes & Mauritz Clothing-retail company Marketing |
spellingShingle |
Supply chain management Hennes & Mauritz Clothing-retail company Marketing Oishi, Aynan Haque Ashrabee Analysis of H&M home supply chain and implementing such in Bangladeshi market of same arena |
description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018. |
author2 |
Mohiuddin, Md. Fazle |
author_facet |
Mohiuddin, Md. Fazle Oishi, Aynan Haque Ashrabee |
format |
Internship report |
author |
Oishi, Aynan Haque Ashrabee |
author_sort |
Oishi, Aynan Haque Ashrabee |
title |
Analysis of H&M home supply chain and implementing such in Bangladeshi market of same arena |
title_short |
Analysis of H&M home supply chain and implementing such in Bangladeshi market of same arena |
title_full |
Analysis of H&M home supply chain and implementing such in Bangladeshi market of same arena |
title_fullStr |
Analysis of H&M home supply chain and implementing such in Bangladeshi market of same arena |
title_full_unstemmed |
Analysis of H&M home supply chain and implementing such in Bangladeshi market of same arena |
title_sort |
analysis of h&m home supply chain and implementing such in bangladeshi market of same arena |
publisher |
BRAC University |
publishDate |
2018 |
url |
http://hdl.handle.net/10361/10660 |
work_keys_str_mv |
AT oishiaynanhaqueashrabee analysisofhmhomesupplychainandimplementingsuchinbangladeshimarketofsamearena |
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