Efficient supply chain management and digital marketing for Daraz Bangladesh
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.
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| Idioma: | English |
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BRAC University
2018
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| Accés en línia: | http://hdl.handle.net/10361/10329 |
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10361-10329 |
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10361-103292019-09-30T05:12:22Z Efficient supply chain management and digital marketing for Daraz Bangladesh Chakraborty, Amitava Naoshin, Adiba BRAC Business School, BRAC University E-commerce Daraz Bangladesh Digital marketing Chain management This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018. Includes bibliographical references (page 26). Cataloged from PDF version of internship report. In this age of internet and digitalized systems, human lives relying mostly on the internet. Almost every service solutions are present on online now. E-commerce sector started to grow in Bangladesh since 2012, rapidly it became very popular among the people of Bangladesh. Most of the sites follow the E-bay model, where these websites work as a bridge between the buyers and customers and sellers. These are actually online marketplaces where there are different online shops, e-stores. People usually browse these websites just like an actual marketplace to choose their desired product and buy from them. E-commerce sites work in exchange of the commission model on each and every successful delivery of product. They become a service provider on behalf of every seller no matter the provider has physical shop or not. People from all over Bangladesh who have access to internet can enjoy this facility of online shopping and do payment via cash on delivery or other methods of online payments. One just has to do is place an order on the websites, the delivery service man would bring the product to their home/office’s door step. Now the delivery system is being faster than before and customer complaint has decreased in good numbers. E-commerce company also provide the sellers with the facility of free advertisement of their products through social media, newsletter and Google search engine optimization (SEO). Daraz have acquired a huge amount of seller as well. As the buyer can find almost anything on these places, these have a large customer base. Here In this report I have tried to mention and state the overall e-commerce business model of Daraz Bangladesh and the impact of efficient supply chain and digital marketing of the company. Amitava Chakraborty B. Business Administration 2018-07-12T04:36:27Z 2018-07-12T04:36:27Z 2018 2018-04-01 Internship report ID 14304163 http://hdl.handle.net/10361/10329 en BRAC University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 26 pages application/pdf BRAC University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
E-commerce Daraz Bangladesh Digital marketing Chain management |
| spellingShingle |
E-commerce Daraz Bangladesh Digital marketing Chain management Chakraborty, Amitava Efficient supply chain management and digital marketing for Daraz Bangladesh |
| description |
This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018. |
| author2 |
Naoshin, Adiba |
| author_facet |
Naoshin, Adiba Chakraborty, Amitava |
| format |
Internship report |
| author |
Chakraborty, Amitava |
| author_sort |
Chakraborty, Amitava |
| title |
Efficient supply chain management and digital marketing for Daraz Bangladesh |
| title_short |
Efficient supply chain management and digital marketing for Daraz Bangladesh |
| title_full |
Efficient supply chain management and digital marketing for Daraz Bangladesh |
| title_fullStr |
Efficient supply chain management and digital marketing for Daraz Bangladesh |
| title_full_unstemmed |
Efficient supply chain management and digital marketing for Daraz Bangladesh |
| title_sort |
efficient supply chain management and digital marketing for daraz bangladesh |
| publisher |
BRAC University |
| publishDate |
2018 |
| url |
http://hdl.handle.net/10361/10329 |
| work_keys_str_mv |
AT chakrabortyamitava efficientsupplychainmanagementanddigitalmarketingfordarazbangladesh |
| _version_ |
1814309483929665536 |