A comprehensive study on brand promotion and strategic marketing process of MYSOFT Limited

This internship report is submitted in a partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2018.

Manylion Llyfryddiaeth
Prif Awdur:	Majumder, Shaikat
Awduron Eraill:	Ahmed, Md. Shamim
Fformat:	Internship report
Iaith:	English
Cyhoeddwyd:	BRAC Univeristy 2018
Pynciau:	MySoft Limited Branding
Mynediad Ar-lein:	http://hdl.handle.net/10361/10159

Eitemau Tebyg

Insights of Square Toiletries Limited call center operations and how it should be bestowed to infer result driven marketing decisions for brand promotion
gan: Khan, Iffatur Rahman
Cyhoeddwyd: (2018)

Strategic brand planning of Tech Republic Limited
gan: Tareq, Karar Firoz Mahmud
Cyhoeddwyd: (2018)

Strategic brand planning of Symphony Mobile
gan: Mahmud, Md. Ryhan
Cyhoeddwyd: (2018)

Strategic brand management : building, measuring, and managing brand equity /
gan: Keller, Kevin Lane, 1956-
Cyhoeddwyd: (2003)

Services marketing and branding strategies of Englishplz Limited
gan: Morshed, Zarif
Cyhoeddwyd: (2024)

The Effect(s) of promotions & discounts on consumer-based brand equity of brands in Bangladesh
gan: Bhuiyan, Rafiur Rahman
Cyhoeddwyd: (2019)

A deep dive into the branding strategies of Daraz Bangladesh Limited
gan: Zaman, A K M Naeem
Cyhoeddwyd: (2019)

An effective approach to launching a brand in Bangladesh
gan: Quader, Fahim
Cyhoeddwyd: (2020)

Strategic brand management : creating and sustaining brand equity long term /
gan: Kapferer, Jean-Noël
Cyhoeddwyd: (1997)

How branding is changing the landscape of IPDC Finance Limited
gan: Rodrigues, Melissa Maria
Cyhoeddwyd: (2022)

The new strategic brand management : advanced insights and strategic thinking /
gan: Kapferer, Jean-Noël
Cyhoeddwyd: (2012)

Employee job satisfaction level of International Brands Limited and Aquamarine Distributions Limited
gan: Lisa, Aysha Khatun
Cyhoeddwyd: (2017)

Brand promotion and successful marketing strategies of Dabur
gan: Sheikh, Lipon
Cyhoeddwyd: (2018)

Analysis on launching of the new product of Olympic, FrostDelight focused on the branding and communication
gan: Rakibuzzaman, Md.
Cyhoeddwyd: (2019)

Strategic brand management : building, measuring, and managing brand equity /
gan: Keller, Kevin Lane, 1956-
Cyhoeddwyd: (2015)

Employee branding and its relationship with employee retention and employee recognition at Robi Axiata Limited
gan: Rahman, Imran
Cyhoeddwyd: (2020)

Employer branding of Robi Axiata Limited
gan: Fayem, Naimul Hasan
Cyhoeddwyd: (2014)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
gan: Neehal, Saber Hossain
Cyhoeddwyd: (2024)

Brand building and management
gan: Faruque, Md. Golam
Cyhoeddwyd: (2019)

A study on promoting and positioning The Super Star Brand (fan, lights, accessories) through their retailers
gan: Islam, Aminul
Cyhoeddwyd: (2018)

My doctor: security, payment reporting and online pharmacy
gan: Hasan, Sayeed, et al.
Cyhoeddwyd: (2017)

The impact of digital marketing in building customer relationship and brand promotion
gan: Khan, Sanzeeda Islam
Cyhoeddwyd: (2020)

Brand awareness and brand perception of ‘Mr. Cookie’
gan: Pranto, Mehbub Hossain
Cyhoeddwyd: (2019)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
gan: Rahman, Adrita
Cyhoeddwyd: (2022)

Contributions of myGov to build a digital Bangladesh and its progress
gan: Kabir, Adib Al
Cyhoeddwyd: (2024)

Water in Biological and Chemical Processes
gan: Biman Bagchi
Cyhoeddwyd: (2013)

Consumer perception and brand Preference for purchasing paints: a study on RAK Paints
gan: Mamun, Md. Abdullah Al
Cyhoeddwyd: (2018)

Corporate branding : concept and cases\
Cyhoeddwyd: (2005)

As GoZayaan rises towards South Asian expansion, the future of travel begins
gan: Tu-Noor, Fateha
Cyhoeddwyd: (2023)

Effectiveness of employee branding and Youth initiatives at Nestlé Bangladesh Limited (NBL)
gan: Tabassum, Faizava Nawshin
Cyhoeddwyd: (2022)

The procedure of launching brand new homecare products in the country
gan: Sikder, Shihab Al Mahmud
Cyhoeddwyd: (2019)

Impact of social media on effectiveness of brand promotion (Garnier Bangladesh)
gan: Mehdi, Sakib
Cyhoeddwyd: (2019)

Re-branding of a corporate brand: A case on Meghna Group of Industries
gan: Hossain, Md. Mazid
Cyhoeddwyd: (2021)

Study on measuring brand awareness of OPPO Bangladesh
gan: Musavee, Tehsin
Cyhoeddwyd: (2018)

The impact of trust in social media marketing on brand loyalty: a study of consumer brands of ACI Limited
gan: Chowdhury, Shakib Ahamed
Cyhoeddwyd: (2024)

The impact of re-branding on the financial aspects of IPDC Finance limited
gan: Sakib Ur Rahman, Mohammad
Cyhoeddwyd: (2022)

ADA, promoting telecom industries by triggering emotional and cultural sentiments related to current global issues for brand marketing
gan: Aurin, Shenjuti Mahmud
Cyhoeddwyd: (2022)

Branding across borders : a guide to global brand marketing /
gan: Gregory, James R.
Cyhoeddwyd: (2002)

Brands and firebrands : insights from experts /
Cyhoeddwyd: (2003)

Re-branding strategy of IPDC Finance Limited and how it’s helping the company to become sustainable
gan: Yasmin, Mahfuja
Cyhoeddwyd: (2018)