Principles of marketing : a south asian perspective /
| Autres auteurs: | |
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| Format: | Livre |
| Langue: | English |
| Publié: |
Upper Saddle River, N.J. ; New Delhi :
Pearson Prentice Hall,
c2010.
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| Édition: | 13th ed. |
| Sujets: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Description matérielle: | xviii, 514, [91] p. : ill. (chiefly col.) ; 29 cm. |
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| Bibliographie: | Includes bibliographical references (p. R1-R21) and indexes. |
| ISBN: | 9788131731017 9780136079415 (casebound : alk. paper) 0136079415 |