Kotler, P. (2010). Principles of marketing: A south asian perspective (13th ed.). Pearson Prentice Hall.
Chicago Style (17. basım) AtıfKotler, Philip. Principles of Marketing: A South Asian Perspective. 13th ed. Upper Saddle River, N.J. ; New Delhi: Pearson Prentice Hall, 2010.
MLA (8th ed.) AtıfKotler, Philip. Principles of Marketing: A South Asian Perspective. 13th ed. Pearson Prentice Hall, 2010.
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