Kotler, P. (2010). Principles of marketing: A south asian perspective (13th ed.). Pearson Prentice Hall.
Style de citation Chicago (17e éd.)Kotler, Philip. Principles of Marketing: A South Asian Perspective. 13th ed. Upper Saddle River, N.J. ; New Delhi: Pearson Prentice Hall, 2010.
Style de citation MLA (8e éd.)Kotler, Philip. Principles of Marketing: A South Asian Perspective. 13th ed. Pearson Prentice Hall, 2010.
Attention : ces citations peuvent ne pas être correctes à 100%.