Kotler, P. (2009). Marketing management: A south Asian perspective (Thirteenth edition.). Pearson Prentice Hall.
Cita Chicago Style (17a ed.)Kotler, Philip. Marketing Management: A South Asian Perspective. Thirteenth edition. Upper Saddle River, N.J. ; New Delhi: Pearson Prentice Hall, 2009.
Cita MLA (8a ed.)Kotler, Philip. Marketing Management: A South Asian Perspective. Thirteenth edition. Pearson Prentice Hall, 2009.
Precaución: Estas citas no son 100% exactas.