Consumer behavior & marketing strategy /
Huvudupphovsman: | |
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Materialtyp: | Bok |
Språk: | English |
Publicerad: |
New York :
McGraw-Hill Irwin,
c2010.
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Upplaga: | 9th ed. |
Ämnen: | |
Classic Catalogue: | View this record in Classic Catalogue |
Fysisk beskrivning: | xix, 554 p. : ill. ; 27 cm. |
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Bibliografi: | Includes bibliographical references and index. |
ISBN: | 9780071267816 9780073404769 (alk. paper) 0073404764 (alk. paper) |