Peter, J. P., & Olson, J. C. (2010). Consumer behavior & marketing strategy (9th ed.). McGraw-Hill Irwin.
Chicago (17e ed.) BronvermeldingPeter, J. Paul, en Jerry C. Olson. Consumer Behavior & Marketing Strategy. 9th ed. New York: McGraw-Hill Irwin, 2010.
MLA (8e ed.) BronvermeldingPeter, J. Paul, en Jerry C. Olson. Consumer Behavior & Marketing Strategy. 9th ed. McGraw-Hill Irwin, 2010.
Let op: Deze citaties zijn niet altijd 100% accuraat.