Citazione Stile APA (7a Edizione)

Peter, J. P., & Olson, J. C. (2010). Consumer behavior & marketing strategy (9th ed.). McGraw-Hill Irwin.

Citazione stile Chigago Style (17a edizione)

Peter, J. Paul, e Jerry C. Olson. Consumer Behavior & Marketing Strategy. 9th ed. New York: McGraw-Hill Irwin, 2010.

Citatione MLA (8a ed.)

Peter, J. Paul, e Jerry C. Olson. Consumer Behavior & Marketing Strategy. 9th ed. McGraw-Hill Irwin, 2010.