Consumer behavior : buying, having, and being /
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J. :
Prentice Hall,
c2011.
|
| Edition: | 9th ed. |
| Subjects: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Physical Description: | xxv, 680 p. : ill. (some col.) ; 29 cm. |
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| Bibliography: | Includes bibliographical references and indexes. |
| ISBN: | 9780137034963 9780136110927 0136110924 |