APA-Zitierstil (7. Ausg.)

Solomon, M. R. (2011). Consumer behavior: Buying, having, and being (9th ed.). Prentice Hall.

Chicago-Zitierstil (17. Ausg.)

Solomon, Michael R. Consumer Behavior: Buying, Having, and Being. 9th ed. Upper Saddle River, N.J.: Prentice Hall, 2011.

MLA-Zitierstil (8. Ausg.)

Solomon, Michael R. Consumer Behavior: Buying, Having, and Being. 9th ed. Prentice Hall, 2011.