Marketing /
| 主要作者: | |
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| 其他作者: | |
| 格式: | 图书 |
| 语言: | English |
| 出版: |
Mason, Ohio ; United Kingdom :
South-Western,
2010.
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| 版: | 15th International ed. |
| 主题: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Item Description: | International ed. |
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| 实物描述: | xxxi, 605 p., A-36, G-12, N-27, I-21 : ill. ; 28 cm. |
| 参考书目: | Includes bibliographies and index. |
| ISBN: | 9780324834260 (pbk.) 0324834268 |