Selling today : creating customer value /
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J. :
Pearson Prentice Hall,
c2007.
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| Edition: | Tenth edition. |
| Subjects: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Physical Description: | xxxiv, 554 pages : illustrations (chiefly col.) ; 27 cm + 1 CD-ROM (4 3/4 in.) |
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| Bibliography: | Includes bibliographical references (pages 521-533) and index. |
| ISBN: | 0131866834 |