| 000 | 00844nam a22002774a 4500 | ||
|---|---|---|---|
| 001 | 41331 | ||
| 003 | BD-DhAAL | ||
| 008 | 230605t2010 nju b 001 0 eng d | ||
| 010 | _a 2009011023 | ||
| 020 | _a0136094236 | ||
| 020 | _a9780136094234 | ||
| 040 |
_aDLC _cDLC _dBD-DhAAL |
||
| 050 | 0 | 0 |
_aHF5415.2 _b.M29 2010 |
| 082 | 0 | 0 |
_a658.83 _223 |
| 100 | 1 | _aMalhotra, Naresh K. | |
| 245 | 1 | 0 |
_aMarketing research : _ban applied orientation / _cNaresh K. Malhotra. |
| 250 | _aSixth edition. | ||
| 260 |
_aUpper Saddle River, NJ : _bPearson, _cc2010. |
||
| 300 |
_avii, 929 pages ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references (pages 866-905) and index. | ||
| 650 | 0 | _aMarketing research. | |
| 650 | 0 |
_aMarketing research _xMethodology. |
|
| 852 |
_aAyesha Abed Library _cGeneral Stacks |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c45847 _d45847 |
||