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_c34491 _d34491 |
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| 001 | 1013 | ||
| 003 | BD-DhAAL | ||
| 005 | 20220104154139.0 | ||
| 008 | 150523s1997 ii a b 001 0 eng | ||
| 010 | _a 97018645 | ||
| 020 | _a0803993781 (c : alk. paper) | ||
| 020 | _a080399379X (p : alk. paper) | ||
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| 050 | 0 | 0 |
_aHD9672.I52 _bC48 1997 |
| 082 | 0 | 0 |
_a615.1/068/8 _221 |
| 100 | 1 |
_aChoudary, Pavan, _d1965- _911317 |
|
| 245 | 1 | 4 |
_aThe Rx factor : _bstrategic creativity in pharmaceutical marketing / _cPavan Choudary. |
| 260 |
_aNew Delhi ; _aThousand Oaks, Calif. : _bResponse Books, _c1997. |
||
| 300 |
_a150 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references (p. 141-142) and indexes. | ||
| 650 | 0 |
_aPharmaceutical industry _zIndia. _911318 |
|
| 650 | 0 |
_aDrugs _zIndia _xMarketing. _911319 |
|
| 650 | 0 |
_aPharmaceutical policy _zIndia. _911320 |
|
| 650 | 0 |
_aPharmacy. _944318 |
|
| 942 |
_2ddc _cBK |
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