000 | 00880nam a2200265 a 4500 | ||
---|---|---|---|
999 |
_c1482 _d1482 |
||
001 | 14901 | ||
003 | BD-DhAAL | ||
008 | 090617s2005 mauab b 001 0 eng d | ||
010 | _a 2003064164 | ||
020 | _a0072833718 (alk. paper) | ||
040 |
_aDLC _cDLC _dDLC _dBD-DhAAL |
||
082 | 0 | 0 |
_a658.84 _222 |
100 | 1 |
_aCateora, Philip R. _939994 |
|
245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora, John L. Graham. |
250 | _aTwelve edition | ||
260 |
_aBoston, ; _aNew Delhi : _bMcGraw-Hill/Irwin, _cc2005. |
||
300 |
_axxxiii, 697 p. : _bcol. ill., col. maps ; _c29 cm. + _e1 CD-ROM (4 3/4 in.) |
||
490 | 1 | _aMcGraw-Hill/Irwin series in marketing | |
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 |
_aExport marketing. _939995 |
|
650 | 0 |
_aInternational business enterprises. _939996 |
|
700 | 1 |
_aGraham, John L. _939997 |
|
942 | 0 | 0 |
_04 _2ddc _cBK |