The one to one future : building relationships one customer at a time / Don Peppers and Martha Rogers.
Publication details: New York : Currency Doubleday, 1997, c1996.Edition: 1st Currency pbk. edDescription: xxxii, 429 p. : ill. ; 19 cmISBN:- 0385485662 (pbk.) :
- Building relationships one customer at a time
- 658.812 20
- HF5415.127 .P47 1997
Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
![]() |
Savar Campus Library General Stacks | Savar Campus Library General Stacks | 658.812 PEP (Browse shelf(Opens below)) | 1 | Available | 3020004557 |
"A Currency paperback"--T.p. verso.
Originally published by Currency Doubleday in 1993.
Includes bibliographical references (p. [382]-418) and index.
Back from the future -- Share of customer, not share of market -- Collaborate with your customers -- Differentiate customers, not just products -- Economies of scope, not economies of scale -- Manage your customers, not just your products -- Engage your customers in dialogue -- Take products to customers, not customers to products -- Make money protecting privacy, not threatening it -- Society at light speed.
There are no comments on this title.