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Marketing, sales and customer services : understanding the theory and practice of selling through service / Charley Watkins. by
  • Watkins, Charley
  • Institute of Financial Services (Great Britain)
Publication details: Canterbury : New Delhi : Institute of Financial Services ; A.I.T.B.S. Publishers & Distributors, 2002 [reprinted 2002]
Other title:
  • Marketing, sales & customer service
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 332.10688 WAT.

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2.
Marketing financial services / Jillian Dawes Farquhar & Arthur Meidan. by
  • Farquhar, Jillian
  • Meidan, Arthur, 1936-
Edition: 2nd ed.
Publication details: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2010
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 332.10688 FAR.

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