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1.
Basic marketing : a global-managerial approach / William D. Perreault, Jr,E. Jerome McCarthy. by
  • Perreault, William D
  • McCarthy, E. Jerome (Edmund Jerome)
Series: The Irwin series in marketing
Edition: Twelve edition
Publication details: Homewood, IL : Irwin, c1993
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 658.8 PER.

2.
International marketing : analysis and strategy / Sak Onkvisit, John J. Shaw. by
  • Onkvisit, Sak
  • Shaw, John J
Edition: 3rd ed.
Publication details: Upper Saddle River, N.J. ; New Delhi : Prentice Hall, c1997.[Reprinted]
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 658.848 ONK.

3.
Global marketing management / Warren J. Keegan. by
  • Keegan, Warren J
Edition: 7th ed.
Publication details: Upper Saddle River, N.J. ; New Delhi : Prentice Hall, c2002
Availability: Items available for loan: Ayesha Abed Library (3)Call number: 658.848 KEE, ...

4.
International marketing and export management / Gerald Albaum, Edwin Duerr, Jesper Strandskov. by
  • Albaum, Gerald S
  • Duerr, Edwin
  • Strandskov, Jesper
Edition: 5th ed.
Publication details: Harlow, England ; New York. : New Delhi, ; Financial Times/Prentice Hall, ; Pearson Education, 2005
Availability: Items available for loan: Ayesha Abed Library (4)Call number: 658.84 ALB, ... Not available: Ayesha Abed Library: Lost (1).

5.
Global marketing : foreign entry, local marketing, and global management / Johny K. Johansson. by
  • Johansson, Johny K
Series:
Publication details: Chicago : Irwin, c1997
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 658.848 JOH.

6.
International marketing management : text and cases / U.C. Mathur. by
  • Mathur, U. C, 1938-
Publication details: New Delhi ; Thousand Oaks, Calif. : SAGE Publications, 2008
Availability: Items available for loan: Ayesha Abed Library (1)Call number: 658.84 MAT.

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