Image from Amazon.com
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.
Publication details: Upper Saddle River, N.J. New Delhi : Prentice Hall c2003.Edition: 2nd edDescription: xxvii, 788 p. : ill. ; 24 cmISBN:- 8120323092
- 0130411507
- 658.8/27 21
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Book
|
Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.827 KEL (Browse shelf(Opens below)) | 1 | Available | 3010013198 | ||
|
Book
|
Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.827 KEL (Browse shelf(Opens below)) | 3 | Available | 3010013200 | ||
|
Book
|
Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.827 KEL (Browse shelf(Opens below)) | 4 | Available | 3010013201 | ||
|
Book
|
Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.827 KEL (Browse shelf(Opens below)) | 5 | Available | 3010013202 | ||
|
Book
|
Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.827 KEL (Browse shelf(Opens below)) | 7 | Available | 3010013204 | ||
|
Book
|
Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.827 KEL (Browse shelf(Opens below)) | 8 | Missing | 3010013205 | ||
|
Book
|
Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.827 KEL (Browse shelf(Opens below)) | 9 | Available | 3010013206 | ||
|
Book
|
Savar Campus Library General Stacks | Savar Campus Library General Stacks | 658.827 KEL (Browse shelf(Opens below)) | 2 | Available | 3010013199 | ||
|
Book
|
Savar Campus Library General Stacks | Savar Campus Library General Stacks | 658.827 KEL (Browse shelf(Opens below)) | 6 | Available | 3010013203 |
Total holds: 0
Browsing Savar Campus Library shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| 658.812 WIL Stop selling, start partnering : | 658.82 VEE Gravitational marketing : | 658.827 AAK Managing brand equity : | 658.827 KEL Strategic brand management : | 658.827 KEL Strategic brand management : | 658.83 KIN Marketing research : | 658.84 SMI Entrepreneur magazine : |
Includes bibliographical references and index.
There are no comments on this title.