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Flying high : how JetBlue founder and CEO David Neeleman beats the competition--even in the world's most turbulent industry / James Wynbrandt.

By: Publication details: Hoboken, N.J. : Wiley, c2004.Description: vi, 298 p. ; 24 cmISBN:
  • 0471655449 (cloth)
Subject(s): DDC classification:
  • 387.7/0973 22
LOC classification:
  • HE9803.J48 W96 2004
Contents:
The journey begins -- I can get it for you wholesale -- Morris Air spreads its wings -- Off to Southwest -- Opening up new skies -- A different kind of airline -- Preparing for take-off -- JetBlue takes flight -- Bringing TV to the skies -- Keeping customers happy -- The technology advantage -- Getting the word out in style -- Dealing with disaster -- Preserving the culture -- Looking to the future -- David Neeleman's rules for succeeding in any business.
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Holdings
Item type Current library Home library Call number Copy number Status Date due Barcode Item holds
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 387.70973 WYN (Browse shelf(Opens below)) 2 Available 3010029522
Book Book Savar Campus Library General Stacks Savar Campus Library General Stacks 387.70973 WYN (Browse shelf(Opens below)) 1 Available 3020007059
Total holds: 0

Includes bibliographical references (p. 265-288) and index.

The journey begins -- I can get it for you wholesale -- Morris Air spreads its wings -- Off to Southwest -- Opening up new skies -- A different kind of airline -- Preparing for take-off -- JetBlue takes flight -- Bringing TV to the skies -- Keeping customers happy -- The technology advantage -- Getting the word out in style -- Dealing with disaster -- Preserving the culture -- Looking to the future -- David Neeleman's rules for succeeding in any business.

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