Basic marketing : a global-managerial approach / William D. Perreault, Jr,E. Jerome McCarthy.
Series: The Irwin series in marketingPublication details: Homewood, IL : Irwin, c1993.Edition: Twelve editionDescription: v, 763, 15, 14 psgrd : color illustrations ; 27 cmISBN:- 0256139911
- 658.8 20
Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.8 PER (Browse shelf(Opens below)) | 1 | Available | 3010012782 |
Total holds: 0
Includes bibliographical references (pages 723-760) and indexes.
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