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Successful marketing research : the complete guide to getting and using essential information about your customers and competitors / Edward L. Hester.

By: Series: A Wiley small business editionPublication details: New York : Wiley, c1996.Description: xv, 240 pages : illustrations ; 24 cmISBN:
  • 0471123811 (acid-free paper)
  • 0471123803 (pbk. : acid-free paper)
Subject(s): DDC classification:
  • 658.8/3 20
List(s) this item appears in: Business | Business Presentation | MArketing
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Holdings
Item type Current library Home library Call number Copy number Status Date due Barcode Item holds
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.83 HES (Browse shelf(Opens below)) 1 Available 3010007913
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.83 HES (Browse shelf(Opens below)) 2 Missing 3010007935
Total holds: 0

Includes bibliographical references (pages 232-234) and index.

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