Essentials of marketing communications / Jim Blythe.

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Publication details: New York : FT/Prentice Hall, 2006.Edition: 3rd edDescription: xii, 332 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Ayesha Abed Library General Stacks	Ayesha Abed Library General Stacks	658.8 BLY (Browse shelf(Opens below))	1	Available		3010015834

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Rev. ed. of: Essentials of marketing. 2nd ed. 2001.

Includes bibliographical references and index.

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