Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.

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Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2004.Edition: 10th edDescription: viii, 696 p. : ill. (some col.) ; 29 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Ayesha Abed Library General Stacks	Ayesha Abed Library General Stacks	658.802 KER (Browse shelf(Opens below))	1	Available		3010015835

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Includes bibliographical references and indexes.

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