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Strategic marketing : a guide for developing sustainable competitive advantage / M.J. Xavier.
Publication details: New Delhi ; Thousand Oaks, Calif. : Response Books, c1999.Description: 359 p. : ill. ; 23 cmISBN:- 0761993215 (US-HB)
- 0761993223 (US-PB)
- 8170367867 (India-HB)
- 8170367875 (India-PB)
- 658.8/02 21
| Item type | Current library | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.802 XAV (Browse shelf(Opens below)) | 1 | Available | 3010011613 | ||
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Ayesha Abed Library General Stacks | Ayesha Abed Library General Stacks | 658.802 XAV (Browse shelf(Opens below)) | 2 | Available | 3010012772 |
Total holds: 0
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| 658.802 MAS The marketing game! : | 658.802 MAS The marketing game! : | 658.802 NET Networks in marketing / | 658.802 XAV Strategic marketing : | 658.802 XAV Strategic marketing : | 658.8072 BER Marketing research / | 658.81 FUT Sales management : |
Includes bibliographical references and indexes.
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