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Managerial economics : economic tools for today's decision makers / Paul G. Keat, Philip K.Y. Young, Sreejata Banerjee

By: Contributor(s): Publication details: Upper Saddle River, N.J. : Prentice Hall ; Delhi : Pearson, c2011.Edition: 6th edDescription: xxiv, 551 p. : ill. ; 26 cmISBN:
  • 9788131733530
  • 9780136040040 (casebound)
  • 0136040047 (casebound)
Subject(s): DDC classification:
  • 338.5024/658 22
LOC classification:
  • HD30.22 .K39 2009
Contents:
Introduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions : perfect competition and monopoly -- Pricing and output decisions : monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation and globalization -- Government and industry : challenges and opportunities for today's manager -- Managerial economics in action : the case of the refreshment beverage industry.
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Item type Current library Home library Call number Copy number Status Date due Barcode Item holds
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 338.5024658 KEA (Browse shelf(Opens below)) 1 Available 3010023029
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 338.5024658 KEA (Browse shelf(Opens below)) 2 Available 3010023030
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 338.5024658 KEA (Browse shelf(Opens below)) 3 Available 3010023031
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 338.5024658 KEA (Browse shelf(Opens below)) 4 Available 3010023032
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 338.5024658 KEA (Browse shelf(Opens below)) 5 Available 3010023033
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 338.5024658 KEA (Browse shelf(Opens below)) 6 Available 3010024562
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 338.5024658 KEA (Browse shelf(Opens below)) 7 Available 3010024718
Total holds: 0
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338.5024658 KEA Managerial economics : 338.5024658 KEA Managerial economics : 338.5024658 KEA Managerial economics : 338.5024658 KEA Managerial economics : 338.5024658 KEA Managerial economics : 338.5024658 KEA Managerial economics : 338.5024658 MAN Managerial economics and operations research;

Includes bibliographical references and index.

Indian Subcontinent Adaptation

Introduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions : perfect competition and monopoly -- Pricing and output decisions : monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation and globalization -- Government and industry : challenges and opportunities for today's manager -- Managerial economics in action : the case of the refreshment beverage industry.

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