Creativity in public relations / (Record no. 35650)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01589nam a2200325 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 5335 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhAAL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20150922113042.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150922s2007 paua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2006035073 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8124203075 |
| International Standard Book Number | 9780749448233 |
| International Standard Book Number | 0749448237 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | YDX |
| -- | BAKER |
| -- | BTCTA |
| -- | YDXCP |
| -- | YBM |
| -- | DLC |
| -- | BD-DhAAL |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD59 |
| Item number | .G683 2007 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.2 |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Green, Andy, |
| Dates associated with a name | 1958- |
| 9 (RLIN) | 15002 |
| 245 10 - TITLE STATEMENT | |
| Title | Creativity in public relations / |
| Statement of responsibility, etc | Andy Green. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Philadelphia : |
| -- | New Delhi : |
| Name of publisher, distributor, etc | Kogan Page, |
| Date of publication, distribution, etc | 2003. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 200 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 490 ## - SERIES STATEMENT | |
| Series statement | PR in practice series |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | A definition of 'creativity' -- Creativity: some myths debunked -- How you think in 'boxes' -- The creative process -- Green light thinking: creative techniques -- Green light thinking: brainstorming -- Creativity-the consultation tool -- Red light thinking: the evaluation of ideas -- Creativity is not just for photocalls -- Obstacles to creativity -- You are never more than 12 feet from an opportunity -- The 'creative diamond' -- The creative individual -- Creating a creative culture -- The ethics of creativity: lies, damned lies and impropaganda -- The future of creativity -- Award ceremony -- Interested in finding out more? |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Public relations. |
| 9 (RLIN) | 2908 |
| Topical term or geographic name as entry element | Creative thinking. |
| 9 (RLIN) | 12169 |
| Topical term or geographic name as entry element | Creative ability in business. |
| 9 (RLIN) | 15003 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Savar Campus Library | Savar Campus Library | General Stacks | 22/09/2015 | 1150.00 | 1 | 2 | 659.2 GRE | 3020005335 | 03/07/2019 | 19/06/2019 | 1 | 22/09/2015 | Book |